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The Case for Smarter CRM in 2013

Score More Sales

Mid-sized companies need better tools to help understand what customers need and want. In reviewing a white paper this week my eyes glommed on to a sentence: “Traditional CRM often falls short in enabling the proactive decision-making skills that business leaders need to address the demands of their clients.”.

CRM 235
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Operationalize Personas to Meet Your 2013 Goals

SBI Growth

Do you want to increase sales and meet your 2013 goals? What changes do I need to make to our CRM or Sales Force Administration Tools? To coach sales reps on the personas, provide sales managers with the following coaching tools: - Detailed persona training. Download and use the Persona Optimization Assessment tool.

Meeting 288
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Top 5 Sales Rep Behaviors to Change in 2013 – with HR’s Help

SBI Growth

Can you count on your current Sales Rep behaviors to “Make the Number” in 2013? Sign up for our Make the Number tour to learn more about how top performing companies will change Sales in 2013. Receive a package of tools including this Top Ten Sales Rep Competencies list. SBI’s research has uncovered some essential Rep behaviors.

Education 303
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Reflections on 2013: Social Proof, Quota Killers, Failing CRM, and Recommendations

SBI

You can tell they truly enjoy the opportunity to recognize people, resources and tools that advance our industry in one way or another. In all, there were 16 categories that honored thought-leaders; books, blogs and articles; software tools; and useful resources. And Smart Selling Tools itself was nominated in several categories.

Quota 135
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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What is the State of Marketing in 2013

Score More Sales

You can download the complete results from the IBM State of Marketing 2013 Global Survey. I love this, because it ties in with my strong belief that companies have not optimized CRM to do this – and yet the most successful companies have. The post What is the State of Marketing in 2013 appeared first on Score More Sales.

Marketing 241
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3 Ways to Increase Revenues with CRM

Score More Sales

There are SMB and mid-market sales organizations who have not embraced a cloud-based, customer relationship management system, better known as CRM or SCRM. The “S” stands for social, and indicates that a CRM system has the capability to interact with and bring in social media content right into customer and prospect records.

CRM 291