Remove 2014 Remove Marketing Remove Meeting Remove Training
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When Marketing Meets the New Sales Leader

SBI Growth

Meet Kathy. She’s a Marketing VP at a B2B logistics company. The former leader never fully supported or appreciated Kathy’s marketing team efforts. The former leader never fully supported or appreciated Kathy’s marketing team efforts. The sales force neglected to utilize marketing developed sales support materials.

Meeting 303
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When the Training Wheels Come Off

SBI Growth

Training dollars are being misallocated. Her sales manager knew her potential and sent her to a weeklong sales training. The Need-Payoff that she had been trained on was thrown out the window. She was frustrated and went on LinkedIn, ready to test the market. Post-training feedback shows that deals are not closing faster.

Training 293
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When will Sales catch up with Marketing?

SBI Growth

When will Sales catch up with Marketing? CMO’s can help sales make the number in 2014. Marketing Leaders Guide the Way. A strength of the marketing discipline is a natural thirst for buyer insights. A strength of the marketing discipline is a natural thirst for buyer insights.

Marketing 335
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Are Your Ready for 2014?

Your Sales Management Guru

First Quarter 2014. But as budget planning begins and business strategies begin to be set, it is your responsibility to be ready for 2014. 1. What are your revenue objectives by each quarter for 2014? When do you need them fully up and trained? 4. Review your marketing/sales operational teams.

Scale 80
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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Memorable Marketing Makes Money

Increase Sales

As I have written countless times, the purpose of marketing is to attract attention and begin to build relationships. And the goal is to make a friend and to be asked back for that essential, down to business, first one on one meeting; have your potential customer walk through your brick and mortar store or give you a call.

Marketing 137
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How Sales Leaders Balance the Love and Hate of Q4

SBI Growth

Couple that with preparing for 2014 and you are maxed out. Schedule a review of your 2014 plan at your office here. Your calendar is jammed with big meetings. To make matters worse, everybody in the planning sessions (finance, product, training, HR) has never made a number. How You Avoid Losing the 2014 Battle.