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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Before we dive in, let’s take a quick look at the most-prospected-to industries. FinancialServices.

Company 156
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10 Most-Read Sales Articles of 2018

Zoominfo

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. So, allow us to indulge.

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Why Your Account Based Sales Reps Shouldn’t Close Business This Year

No More Cold Calling

You should be focused on lead generation for 2018. Closing the sales year with a bang is nice, but signing new clients shouldn’t be the focus for account based selling teams in Q4. Savvy account based sales reps know the one or two deals they can close this year because they’ve outlined the steps to get there.

Account 180
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How to Building a Data-Driven Marketing Plan for 2018

DiscoverOrg Sales

At first glance, it might seem random, but every account won has a rhyme and a reason – if you dig into it. Have you made your 2018 marketing plan yet? This pattern is traditionally understood through the sales funnel. Make 2018 the year YOU adopt data-driven marketing: Get our free eBook !

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42 Tweets from the 2018 Growth Acceleration Summit

Zoominfo

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. John Hall (@johnhall) June 18, 2018. Tiffani Bova (@Tiffani_Bova) June 18, 2018. Accountability.

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A Winning Game Plan for Writing Cold Prospecting Emails That Sell

DiscoverOrg Sales

As DiscoverOrg’s Manager of Strategic Accounts, I’m always looking for ways to use personal touchpoints to engage prospects via email. I start with a thoughtful, well-researched cold email that shows just how well I knows my prospect – both the pain points they experience in their job, as well as their personal interests.

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The Top Sales Trends of 2018

Hubspot Sales

What are the sales trends of 2018? Video prospecting. Sales automation. Account-based selling. 2018 is just around the corner. And if history repeats itself, just like 2017 we’ll see major developments in the sales world. 1) Video prospecting. Greater emphasis on SDR training. End user selling.