SBI Growth
DECEMBER 22, 2021
Commercial leaders have been introducing sales technology for years in an effort to boost seller productivity and efficiency. However, with the pandemic accelerating Sales’ digital transformation, vendors have accelerated the pace of introducing new sales tools and technologies, creating a complex landscape for sales leaders to navigate.
Sales and Marketing Management
JANUARY 20, 2020
Or worse, could you lose your sales job altogether? You could be vulnerable if you’re not sharpening your sales skills and honing the tactics that will help you succeed in 2020. Forrester analyst Andy Hoar didn’t mince words when he spoke at the 2015 Forrester Sales Enablement Forum. Make 2020 a year of personal bests.
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No More Cold Calling
DECEMBER 6, 2019
Cold calling is a duplicitous, disingenuous sales tactic. If you make 100 calls, you’ll talk to about 20 people, schedule 10 sales appointments, and if you’re lucky, close one new deal. Why would you bother with a sales system that gets such dismal results? Message to cold callers: Pestering strangers is NOT the way to prospect.
SBI Growth
JULY 1, 2020
We recently wrote about the emergence of the Chief Customer Officer and took that opportunity to survey CCO’s about how they will make their 2020 number. We found that companies had initially been planning on nearly 31% of their 2020.
Advertiser: ZoomInfo
Forward thinking sales leaders are starting to prioritize technology initiatives. Is your team focused on building a reliable tech stack for 2020? Five essential features to consider when assessing the vendor landscape. Steps your buying committee must go through when purchasing a prospecting solution.
Sales and Marketing Management
MARCH 29, 2021
When the world seemingly screeched to a halt in March of 2020, the idea was fast tracked and the Marketing Stir podcast was born. The post B2B Marketing Podcast Stirs Up Fresh Ears Amidst Pandemic appeared first on Sales & Marketing Management.
Zoominfo
DECEMBER 23, 2020
Who knew what surprises awaited us in 2020?). The digital strategies we’ve created and altered in 2020 have been drastically different from previous years, and will definitely differ in 2021. B2B Database New Year’s Resolutions. Drift ) #HealthyData — ZoomInfo (@ZoomInfo) August 20, 2020.
Advertiser: ZoomInfo
Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.
Speaker: Donald Kelly, Founder & Chief Sales Evangelist at The Sales Evangelist LLC
The average B2B sales cycle can take anywhere from 3 to 9 months to close, depending on the complexity of the product or service being sold. Now add the fact that we're facing a global pandemic and it could add an extra 2 - 3 months or more to a sales cycle. How to tap into growing markets for new sales opportunities.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
As a B2B marketer in 2020, you are constantly asked to fight for attention in crowded markets with limited resources. Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads. February 11, 2020 9:30 AM PST, 12:30 PM EST, 5:30 PM GMT
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