Don Kent and My 8 Reasons For Inaccurate Sales Forecasts
Understanding the Sales Force
FEBRUARY 15, 2024
1960’s Don Kent is like a 2020’s salesperson. The 2020’s salesperson may not have computer models, but they do have CRM technology and it’s not the technology getting the forecast wrong. Before long, nobody will listen and worse, sales management won’t be inclined to provide feedback.
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