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Finding New Customers in a Pandemic: Zoom’s Success Story

Zoominfo

While building loyalty with existing customers continues to rank as a top priority for companies, 2020 was also a big year for acquiring new ones — as well as expanding into new markets — primarily because of the pandemic. We do not aggressively pursue the new prospect.”. Maintaining Brand Loyalty During the Pandemic.

Loyalty 214
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Will You Be Able to Keep Your Superstars in 2021?

Sell Integrity

With the stresses of the pandemic, uncertainty in the business environment, and pressures of working from home and juggling personal and professional lives, we’re all looking forward to a fresh start in 2021. In addition to burnout and feelings of isolation, some employees are losing their sense of connection and loyalty to the company. “A

Pivotal 71
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SugarCRM’s 2021 Year in Review

SugarCRM

2021 was all about being able to see customers and deliver experiences like never before. 2021 is the year we let SugarCRM make the hard things easier for marketing, sales, and service teams. 2021 is the year we let the platform do the work. 2021 is the year we let the platform do the work. What a year!

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Customer-Centric Selling – Understanding and Embracing the Heart of Your Customers

Sales and Marketing Management

Author: Mary Beth Addison During 2020, we all dealt with unprecedented change, both as customers making buying decisions and as B2B and B2C sales and marketing professionals working to engage prospects and customers in new ways. Throughout the buyer’s journey, the prospect should always feel completely aligned with the sales team.

Customer 199
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Personalization in Sales Outreach: How to Do It Right

Act!

It’s the key to making each prospect feel valued instead of treating them like another sales target you need to tick off your to-do list. Case in point—a McKinsey report revealed that 71 percent of consumers expected personalization from brands in 2021. Don’t skimp on research How do you make a prospect feel that you value them?

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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot Sales

We surveyed over 1,000 sales professionals around the globe to find out the top sales trends of 2022, and one thing is certain – the pandemic made a lasting impact on the relationship between salespeople and their prospects. Sales Rep Performance in 2021 vs. 2022. The Top Sales Goals. The Top Sales Challenges. Top Sales Channels.

Trends 81
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6 Inbound Marketing Strategies for Technology Companies in 2021 (and Beyond)

Pipeliner

Let’s find out why you need to step up your inbound marketing and a few strategies you can use to grow your business in 2021 and beyond. Inbound Marketing Strategies for Technology Companies in 2021 (and Beyond). They help show your prospects that other people have used your product and loved it.

Inbound 52