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Two Powerful Platforms Now Play Together for B2C Producers in Financial Services

SalesLoft

Salesloft is the first sales engagement platform to merge the Person and Account fields, allowing a seamless flow of information between the platforms. . Bridging the gap between Person Accounts in Salesforce and Salesloft capabilities, B2C companies can now take advantage of the sales engagement technology B2B companies have long relied on.

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Augmented Reality for Sales & Marketing: Sales Enablement Defined

Showpad

While its first appearance was in mobile video games like Pokemon Go, B2B and B2C businesses alike are discovering the opportunities augmented reality creates for enhancing selling and marketing experiences. Benefits of augmented reality in sales & marketing. Augmented reality examples in sales & marketing.

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10 Prospecting Tactics to Boost Your Sales and Close More Deals

Crunchbase

Prospecting is the process of researching and pursuing potential customers for your business. It’s a vital part of any sales strategy because it helps develop your sales pipeline and brings you one step closer to securing new customers. Inbound prospecting relies on marketing efforts to drive action or engagement from prospects.

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10 Prospecting Tactics to Boost Your Sales and Close More Deals

Crunchbase

Prospecting is the process of researching and pursuing potential customers for your business. It’s a vital part of any sales strategy because it helps develop your sales pipeline and brings you one step closer to securing new customers. Inbound prospecting relies on marketing efforts to drive action or engagement from prospects.

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Sales Enablement 101: A Guide For Empowering Your Sales Team

LeadBoxer

There’s a new buzzword on the minds of sales managers across the country: sales enablement. The idea is to provide your sales teams with the resources they need to excel. They just need a little help to develop their skills, and that’s where sales enablement comes into play.

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The Top 4 Sales Enablement Predictions for 2018

Hubspot Sales

2018 Sales Enablement Trends. AI takes over more and more of the sales process. Sales training is added back to the budget. Sales teams shrink in size. Sales enablement has grown from a buzzword into a strategic investment for organizations looking to lead and not follow. 1) No CRM?

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How Can You Measure Sales Enablement Success?

Showpad

There’s no shortage of radically different ideas and perspectives when it comes to Sales. . To define and measure your Sales enablement process, all you need is evidence – sound data differentiated into metrics that make the most sense for your business’s line of work. . Or is it something more complex? .