Remove blog-category current-events
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Q2 2020 Recap| Work Smarter, Not Harder

Zoominfo

Saying this quarter was eventful would be the understatement of the decade. We took our favorite ZoomInfo events and made them virtual. Our blog team set out to research and create content that helped our readers do the same. It’s because, despite our current situation, the need for businesses to go-to-market remains.

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40 Marketing KPIs Your Team Needs to Track

Zoominfo

KPIs in this category involve sales the most but still greatly involve marketing teams: SQL to Quote Ratio Sales Team Response Time Funnel Conversion Rates Target Accounts Converted to Customers Quoted to Closed Customer Ratio Total Conversion Rate. After you gain a lead (or more, hopefully), shift focus on converting them to a buyer.

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50 Business Blog Post Ideas to Win the Internet

Zoominfo

Blogging is one of the most effective ways to build brand awareness. It can create a foundation for engagement with current customers and prospects. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing. .

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50+ Business Blog Ideas to Win the Internet

Zoominfo

Blogging is one of the most effective ways to build brand awareness. It can create a foundation for engagement with current customers and prospects. But coming up with good blog post ideas can be challenging. Here are 50 business blog ideas to help you fall back in love with blog writing.

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Find Prospects on Crunchbase

Crunchbase

This blog will show you how salespeople can use Crunchbase to discover leads and make their time prospecting more efficient and targeted. . Your ICP is based on your company’s most satisfied current customers, headquarter location, and industry. Check out all of Crunchbase’s 700+ categories and category groups here. .

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How to Use Surveys to Reach B2B Business Goals

Zoominfo

As a marketer, you must have a clear understanding of your audience’s needs and interests to remain current, improve customer experience, and ultimately grow your business. Use surveys to scale event attendance. Fact: 36% of event marketers say their biggest challenge is increasing event registration ( source ).

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An Ode to Sales Hacker (aka Post-Mortem) by Max Altschuler

Sales Hacker

I started writing about my sales hacks on my first blog, maxtalkshacks.com. The first event made a profit of more than my annual salary at Udemy, and only took me six weeks to organize. We organized the first two events for him – 1000, and then 5000 attendees. New sales tech was finally getting investment. I said yes.

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