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Ways to Effectively Promote a New Product or Service 

Smooth Sale

You can keep prospective customers interested and enthusiastic about your product’s launch by providing regular updates, interactive posts, contests, and Q&A sessions. Leverage Influencer Marketing Influencer marketing uses the authority and persuasiveness of people who control significant audiences, usually via social media.

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Predictable Prospecting – Quick Book Summary

Tenbound

Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline By Marylou Tyler & Jeremey Donovan Part 1: TARGET Chapter 1: Internalizing Your Competitive Position Conduct a Six-Factor analysis of your strengths, weaknesses, opportunities, and threats. Influence map : a map of those who influence decision makers.

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How to Identify Prospects: Decision Makers, Gate-keepers and Influencers

MarketJoy

It is also about understanding the difference between decision makers, gate-keepers, and influencers. How to Identify Sales Prospects. Getting intel on who genuinely makes the purchasing decisions in a company is the holy grail of prospecting, and sometimes means working with – or through – the other categories. Influencers.

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5 Key Pillars of Effective Sales Performance Management

The Spiff Blog

These pillars include organizational alignment, robust reporting, ongoing professional development, incentive compensation, and sales enablement. Incentive alignment : Shared goals enable the design of incentive structures that motivate sales reps while aligning with the broader success of the organization.

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8 Better Ways to Re-Engage Cold Prospects

The Spiff Blog

Here’s a scenario that any salesperson can relate to, whether they’re an entry-level sales rep or an expert seller with decades of experience: a prospect demonstrates interest in a product, responds to inquiries with enthusiasm– and then, out of nowhere, they disappear. What’s wrong with “touching base” with cold prospects?

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What Are the Most Effective Client Acquisition Strategies for Digital Agencies?

BuzzBoard

Using this B2B platform allows you to directly reach out to prospective clients and solidify relationships. Offering referral incentives to your existing clients can ensure a steady stream of referrals, leading to more prospects for your agency. One key strategy is demonstrating expertise to prospective clients.

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4 Tips for Selling to the Social Savvy Buyer

Zoominfo

In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). Social sellers realize a 66% greater quota attainment than those using traditional prospecting techniques ( source ).

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