The Spiff Blog

JULY 21, 2022

If you’re reading this, it’s likely because you’ve made a regrettable software purchase or gone through a nightmarish buying process at some point in your career. And, unfortunately, your software buying woes may only get worse in the near future. alone, there were 556,600 active tech companies ( source ). We’ve all been there.

Software 76

Software Software B2B Vendor 76

Tenbound

MAY 17, 2024

At Tenbound, we talk to real customers of Sales Tech companies every day, and we hear the good, the bad and the ugly. Case studies and Customer Advisory Boards? They are usually hand selected proponents of the company who are wined and dined to say nice things. We hear feedback straight from real customers. Easily gamed.

Report 52

Report Outsourcing Services Scale Case Study 52

eGrabber

JULY 19, 2021

One way is to find LinkedIn IDs by manually searching them by name and company on LinkedIn. LeadGrabber Pro helps you to find LinkedIn ID of your targeted prospects with name and company. You need to just provide the name & company. How to find LinkedIn ID if a person no longer works in the same company? Yes, you can.

LinkedIn 128

LinkedIn Company Ideal Customer Profile How To 128

Sales Hacker

MARCH 1, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. Why are SaaS companies embracing it? The smartest companies are embracing Ecosystem-Led Growth, or ELG. The B2B playbook is changing. So, owned media. What is it? Austin’s F1 track.

Media 72

Media Company Distribution How To 72

Bigtincan

OCTOBER 11, 2021

And this fails in modern enterprise companies due to their massive product catalogs and/or a rapidly changing product lineup. How modern software makes sales reps less reliant on their memory while helping with information retention. Executing on this requires software that is built to deliver this type of training.

Fashion 105

Fashion Software Software Training 105

Pipeline

APRIL 1, 2024

Establishing a continuous flow of quality leads is a common challenge faced by small- and large-scale logistics companies. The best way here is to opt for reliable logistics CRM software with lead management features. This way, your entire team will be focused in a unified direction and have a well-defined framework to follow.

Lead Rank 52

Lead Rank Lead Scoring Pipeline Sales Qualified Lead 52

Sales Hacker

MARCH 12, 2024

Bob Moore is Co-Founder and CEO of Crossbeam, an Ecosystem-Led Growth (ELG) platform that helps companies use their partner ecosystems to generate leads, close deals, and grow faster. As a writer and speaker, Bob has appeared in The New York Times, Forbes, TechCrunch, VentureBeat, Web Summit, TEDx, Business of Software, and many more.

Hotels 98

Hotels Case Study Conference LinkedIn 98

SugarCRM

FEBRUARY 2, 2022

For example, imagine a company that sells technology for high school and college-age students. Someone who signs up for a webinar to find out more about project management is a lead for a project management software vendor. Many people think the process stops here, but for most companies, it doesn’t. Capture Contacts.

Lead Management 49

Lead Management Lead Rank Lead Scoring Sales Qualified Lead 49

Zoominfo

JUNE 10, 2018

In fact, best-in-class software companies report a 60% conversion rate following a free trial ( source ). Leverage customer testimonials or case studies. Did you know most B2B marketers consider customer testimonials and case studies to be the most effective content marketing tactic ( source )?

Objections 239

Objections Case Study Face-to-face Study 239

Zoominfo

JULY 23, 2020

For example, maybe they: Opted in to receive a piece of gated content on your website Submitted a contact form requesting more information about a product or service Followed your company on various social media channels Signed up for an email newsletter Were referred by a friend. Share Case Studies. Use Your CRM Software.

Sales Qualified Lead 246

Sales Qualified Lead Lead Rank Lead Scoring Leads 246

Zendesk Sell

JANUARY 12, 2018

Here’s our guide for finding the sales software that’s right for your team. Like any large, long term purchase, finding the right sales software requires you to be crystal clear about what you really want. Purchasing new sales software can be tricky and you wouldn’t want to waste your precious time with the wrong product.

Software 54

Software Software CRM Case Study 54

BrainShark

MAY 20, 2022

While streamlining agents’ time to proficiency can be challenging, a good onboarding software can help you automate parts of the process and provide agents with everything needed to succeed from the start. There are things like getting their hardware and software set up, receiving credentials, and going through mandatory compliance training.

Insurance 62

Insurance Insurance Software Software 62

MarketJoy

AUGUST 10, 2020

How MarketJoy is helping a Consulting Company that specializes in Equal Employment Opportunity (EEO), litigation support, personnel testing software development, and Affirmative Action Plan (AAP) outsourcing. The post Success Story | Consulting Company appeared first on MarketJoy.

Company 52

Company Software Software Opportunity 52

LeadBoxer

DECEMBER 8, 2019

Known as account-based marketing (ABM), companies that treat individual prospects like an entire market can generate 208% more revenue than those who don’t according to MarketingProfs. Market to current customers Before filling your target account list with companies you don’t yet work with, take a look at your list of current customers.

Account Based Marketing 89

Account Based Marketing Account Software Software 89

Sales and Marketing Management

SEPTEMBER 17, 2018

Although many sales emails are quickly zapped into electronic junkyards, some companies are highly successful in implementing cold email campaigns. In just one sentence you’ve shown that you know who the individual is, and the value your company offers. Yes, it should include your name, title and company, but that’s not all.

Conversion 293

Conversion Sales Qualified Lead B2B Direct Mail 293

Vengreso

DECEMBER 20, 2021

Your LinkedIn Company Page (called LinkedIn Page) is an important branding opportunity that many businesses aren’t taking advantage of. When you create a company page, you can develop thought leadership, share content from your company’s influencers, reveal your company culture to attract new talent, and increase your company’s visibility!

Paid Content 97

Paid Content LinkedIn Company Ideal Customer Profile 97

Showpad

JANUARY 12, 2020

The bottom line is that not only do you need the best assets, but also Sales enablement tools and software to deploy those materials. And similar to the above, enablement software is crucial in providing reps and Sales enablement managers an interactive and shared learning environment. What are the Best Sales Enablement Assets?

Sales Enablement 69

Sales Enablement Software Software Tools 69

LeadBoxer

JUNE 12, 2019

While this case study shows promise, the average click-through rate (CTR) of Facebook ads for B2B companies is 0.78% , while the average CTR across all industries is 0.9%. According to the company’s content marketing blog, 80% of B2B leads generated through social media come from LinkedIn. It makes sense why.

Paid Content 71

Paid Content Lead Generation Lead Rank Lead Scoring 71

OutboundView

JULY 14, 2019

Appointment Setting Companies. When you search appointment setting companies you get over 63 million results! That number stops many companies right in their tracks. We’ve also linked to case studies for each of the appointment setting companies as well! Case Studies: [link]. Still confused?

Outsourcing Services 34

Outsourcing Services Company Ideal Customer Profile Case Study 34

Anne Miller

MAY 16, 2024

How that site makes us feel then influences our decision to contact the company (or not). That feeling begins with the company name. Here is an example of a site that uses a metaphor in its name that immediately evokes an “I-want-to-work-with-this-company” response. And, then, you see a company called codebuddy.co

Case Study 62

Case Study Google Influencer Study 62

Close.io

SEPTEMBER 19, 2019

Zuora is a hyper-growth company bucking this impatience trend. As we talked about in Part I: Nail a niche, a company needs to focus on the customers where you’re a need-to-have, not where you’re a nice-to-have (they’ll “ooh and ah” at your demo but never buy). Avoiding companies that will never buy: Eight growth initiatives.

Outbound 60

Outbound Case Study Ideal Customer Profile Account 60

MarketJoy

AUGUST 10, 2020

How MarketJoy is helping a Consulting Company that specializes in Equal Employment Opportunity (EEO), litigation support, personnel testing software development, and Affirmative Action Plan (AAP) outsourcing. The post Success Story For A Consulting Company appeared first on MarketJoy.

Company 52

Company Software Software Opportunity 52

Sales and Marketing Management

OCTOBER 23, 2020

Too often, companies use sales proposals as opportunities to talk about themselves. Use facts — not hyperbole – to differentiate your company from the competition. Describe the ROI customers can expect from working with your company. Emphasize how your company is committed to supporting its customers over the long haul.

Proposal 177

Proposal How To ROI Case Study 177

Zoominfo

OCTOBER 5, 2021

Brand storytelling in particular uses this narrative to share company values while connecting customers to a company. This helps the audience see the company as more than just a faceless corporate entity building complex products–instead, a collection of real people solving real-world problems.

Examples 130

Examples B2B Microsoft Case Study 130

LeadFuze

JULY 3, 2023

In this post, we’ll delve into strategies such as identifying customer pain points, tailoring solutions based on these needs, and leveraging real-world examples through case studies and proven success stories. Case studies are like superhero stories for your product, proving its effectiveness.

Lead Rank 52

Lead Rank Lead Scoring Webinar Metrics Case Study 52

Sales Hacker

NOVEMBER 5, 2021

Our next example comes from FreshBooks, a company that offers cloud accounting software for small and medium-sized companies. To help educate customers in the awareness stage, they have an article that explains what cloud accounting software is , which targets people who might not even be aware it exists.

Top of Funnel 108

Top of Funnel Case Study Customer Comparison 108

Allego

DECEMBER 6, 2023

Companies spend nearly 9% of their revenue on marketing , yet Forrester reports that 65% of marketing material goes unused. Introducing content with a use-case demonstration or case study makes reps 30% more likely to use it than the material presented with only basic information. This translates to wasted time and money.

Motivation 71

Motivation Marketing Collateral Case Study 71

Salesmate

AUGUST 14, 2020

You can effortlessly create and save templates in a CRM software. Besides, the best CRM software allows you to track your emails to check the effectiveness of your email outreach. Save more time and nurture deals faster by using sales email templates within a sales CRM software. case study link].

CRM 119

CRM Case Study Face-to-face Follow-up 119

Zoominfo

MAY 9, 2021

Let’s say you work at a financial technology (fintech) company that sells software for credit unions, investment firms, and commercial banks. On their way to work, both prospects see your company’s billboard and think to themselves, “Hmm, I should check that product out.” Each prospect visits your company’s website.

Ideal Customer Profile 147

Ideal Customer Profile Google Analytics Strategy Google 147

Sales Hacker

MARCH 8, 2024

Hello and welcome to The GTM Newsletter – read by over 50,000 revenue professionals weekly to scale their companies and careers. The smartest companies are embracing Ecosystem-Led Growth, or ELG. What you’ll get at ELG Con: Case studies from companies like Data, Cloudera, and more.

Lead Rank 95

Lead Rank Referrals Lead Scoring Ideal Customer Profile 95

LeadBoxer

AUGUST 2, 2019

There are a few other reasons why LinkedIn is the best place to generate leads for B2B companies: It’s made up of professionals with purchasing power Over 20% of LinkedIn users can make buying decisions for their companies. There are plenty of case studies to back up the claim, too. NetBrain Technologies Inc.

Paid Content 80

Paid Content Lead Generation Lead Rank Lead Scoring 80

Cience

JANUARY 6, 2020

I magine if you could choose an industry-leading service provider with years of experience and complete knowledge about lead-generation companies. You could avoid costing your company significant expenses and wasting time on less important tasks. It takes years of studying and work to become an expert in a particular area.

Lead Generation 89

Lead Generation Outsourcing Services Paid Content Lead Rank 89

Partners in Excellence

MARCH 25, 2023

Look for a platform that allows you to create and manage different types of content, such as sales decks, case studies, product brochures, and videos. It also includes best practices and real-world examples of companies that have successfully implemented sales enablement programs using Seismic. out of 5 stars Ease of use: 4.0

Lead Rank 62

Lead Rank Case Study Analytics Lead Scoring 62

Crunchbase

MARCH 19, 2021

The issue is that many companies aren’t using them correctly. For example: In a 4-year study, our client Dynamis found that MQLs turn into sales meetings at 3x the rate that a cold lead does, and marketing-driven sales close at twice the rate. Here’s how my company Accelity ’s sales team moves MQLs through our sales funnel.

Lead Rank 98

Lead Rank Marketing Qualified Lead Company Sales Qualified Lead 98

Hubspot Sales

NOVEMBER 27, 2017

How to Sell to Fortune 500 Companies. Fortune 500 companies are in their own league. Fortune 500 companies aren’t your typical prospects, which means you’ll need to adjust your strategy. However, roles at Fortune 500 companies aren’t always consistent with those at SMBs, or across other Fortune 500s. Provide value.

Company 94

Company Top of Funnel Vendor Hubspot 94

Act!

APRIL 25, 2024

Ultimately, it translates into a loyal customer base and an improved reputation for your company. If you’ve already identified a potential buyer, it’s time for your sales team to search for their personal name and company name and take a closer look at their online presence. Start your free trial today to see how Act!

Social Media 52

Social Media How To Case Study ACT 52

Hubspot Sales

MAY 10, 2023

As you’ve probably seen first-hand, there’s normally at least one blocker in every company — and they can do a lot to sabotage your sales efforts. Your competition might have some very enthusiastic advocates within the company. Figure out why they’re backing the other company or salesperson. Do some digging online as well.

Decision Maker 121

Decision Maker Scale How To Hiring 121