Channels Consumer Positioning Sales Management 
SalesFuel
MARCH 29, 2024
In 2023, consumer visits to websites fell by 3.6%, even with ad spending across paid channels reaching an all-time high. Creating website content marketing that engages the consumers who do visit your client’s website has never been more important. Here are a few tips for creating content that will help drive sales.
SalesFuel
MAY 31, 2024
According to a report by Influencer Intelligence , nearly 60% of consumers across the globe are active on social media. If consumers only wanted your client’s opinion of their products and services, their own ads would be enough. But consumers want and trust user-generated content more. billion social media users.
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SalesFuel
MARCH 4, 2024
After a year of living in fear of inflation and recession, consumers are finally excited to start splurging on purchases again. According to a report by 5WPR , more consumers are ready to spend more on electronics/technology, health and wellness, travel and experiences, dining out, beauty, and personal care in 2024 compared to 2023.
SalesFuel
MAY 24, 2024
How to Use Social Media Targeting to Connect with Rural Residents Rural Residents Want More from Social Ads According to a report by YouGov , 50% of rural consumers feel misrepresented by mainstream media. Rural consumers also believe that things aren’t going to get better if advertisers keep using urban consumers as a baseline.
Partners in Excellence
JULY 30, 2012
The other day I wrote about the “Almost Perfect Sales Management Article.” ” That post stimulated a flurry of questions about a Sales Management Standard Operating Process/System. There are a few key building blocks to the Sales Management/Leadership Process.
Sales and Marketing Management
DECEMBER 14, 2020
Even if your firm isn’t there yet, consumer behavior and the market now rests on the 2030 point on the trend line?—?positive positive or negative,” he writes. What does it mean for B2B sales managers as they strategize for 2021? Is it necessary to train sales reps on new skills? “Take any trend?—?social,
Sales Hacker
JULY 17, 2019
Now, look at his advice: To become a sales manager, you essentially need to become an extension of your HR team — something every employee can do to make a positive impact on the organization. What traits or skills do they look for in new managers? Keep reading to get: Stories from 6 new sales managers.
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