Remove Channels Remove Groups Remove Marketing Remove Territories
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How SMS Can Elevate Your Marketing Programs

Sales and Marketing Management

So it’s obviously popular with consumers, but why should marketers be considering SMS programs in addition to email and mobile push? An interactive channel: While email reply rates remain low, users are happy to interact with a brand via SMS. And, while down from its peak in 2011, over 1.5 Let’s dig in. How Does SMS Work? and the U.K.,

Marketing 177
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2023 Sales Comp Planning: A Conversation with The Alexander Group

The Spiff Blog

A volatile market and economic downturn make it tough to effectively plan— tough, but not impossible. We recently sat down with Chris Semain, Principal and Tech Practice Leader at the Alexander Group to discuss the future of sales comp. 2022 has seen an interesting mix of market conditions. Let’s dive right in!

Groups 67
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Market & Sales Intelligence — Why Both are Essential for Sales Teams

Zoominfo

Both market and sales intelligence fall under the umbrella of lead intelligence, which collectively gives comprehensive insights about prospects. Today we’re covering how sales teams can benefit from both sales and market intelligence along the buyer’s journey. What is Market Intelligence? What is Sales Intelligence?

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Here’s What Every Business Should Know about Multi-Channel Sales Management

Cincom Smart Selling

In many ways, managing multiple sales channels is like climbing that mountain—it looks easy until you really get into the process, and then the challenges and difficulties become all too apparent. If you currently manage a multi-channel operation, you know how naïve this statement sounds. You Need Channel Management.

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Prevent ‘A’ Player Turnover

SBI Growth

Here’s an example: Top Territory Todd: Todd has exceeded quota the past 5 years. Yet he has 3x the average territory potential in his patch. His boss does not want to split his territory. But place him in an equal territory and watch him flounder. Yet, Ned’s results are average for his tenure group.

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A Get-Well Plan for Sales Ops in the New Year

SBI Growth

In our work, we encounter many great sales operations groups. Data Access / Availability: Does your group have access the right data to make good decisions? Sales, Finance, Marketing and Customer Service need this alignment. Don’t do a territory redesign project without knowing exactly who you’re targeting.

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Vertical Marketing Best Practices: Six Strategies That Set Top Tech Marketers Apart

Emissary

This trend results in additional pressure on sales and marketing organizations to speak the business language of their prospects and customers, not just demonstrate technical expertise. Most vertical marketing strategies are light in nature consisting of tabs on websites, vertical-oriented stock photos and key words added to headers.