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How to Measure Sales Fitness

Sales and Marketing Management

Despite the plethora of martech and sales enablement technologies now on the market, most sales teams are still performing at sub-optimal levels. With all these new tools making a salesperson’s job easier, there’s no excuse for your sales team not to excel. Recipe for High-Performance Selling.

How To 218
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Moving to Enterprise Sales {Part 2}: 5 Go-to-Market Prerequisites You Need to Succeed

Sales Hacker Training

Transitioning from mid-market selling to enterprise selling isn’t easy. Customer and channel partnerships. Sales strategy. When you are selling to SMB and MM, you can get away with fairly lean marketing. As you move into selling to the enterprise market that’s going to change.

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Get Clear On Your Vision, Get Clear On Your Sales

Sales and Marketing Management

So whatever the size of your business – whether you are a scaling startup or a Fortune 1000 business – it’s critical to be clear about this vision and to articulate it clearly throughout your business and your sales channel. Understanding that there is a link between vision and sales is an important step. The opposite is true.

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Best of PowerViews: Are You Tenacious About Sales Follow Up?

Pointclear

I continue to enjoy the insightful discussions I have with sales and marketing experts in our PowerViews series. There are a few topics that come up regularly. For this ‘best of’ edition we revisit the hot topics—social media, mobile marketing, sales lead follow up. LinkedIn is more buttoned up.

Follow-up 207
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Rahim Fazal: From Rap Artist to Silicon Valley CEO

Gong.io

How can you transition from a self-service to an outbound sales model? Why is diversity in sales so important? Inbound lead segmentation is critical to a successful sales strategy. Elitist hiring practices limit access to potentially exceptional sales talent. And the developer platform opened up.

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The Crunchbase 2023 Influential Women in Sales List

Crunchbase

The Crunchbase 2023 Influential Women in Sales List is a submission-based list. They’re launching sales podcasts, YouTube channels and startups of their own. They’re creating safe spaces to empower female professionals and championing diversity in sales, both inside and outside their organizations.

Hiring 130
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How to Avoid the Trash Folder

No More Cold Calling

Most ask me to buy lists of Salesforce, Oracle, or Sage users. It’s not only stupid; it’s a waste of sales time. Content Isn’t King—The Customer Is Kevin Lund and Eileen Sutton sum up the current state of branding in their brilliant post, “ Why Your Brand Should Speak Human.” Learn about me and my business.

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