Think Like a Sales Rep. Act Like a Marketer. React Like Customer Service.
Sales Hacker
NOVEMBER 9, 2017
Consumers today are surrounded by sales — ads on their computer screen, commercials on TV, sponsors on their podcasts, spam in their inbox. Nearly half of consumers distrust brands and only 6.7 As a result, consumers are rebelling. They do their own research via Google, blog posts, and customer reviews.
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