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Sales prospecting made easier

Sales 2.0

This post describes a framework that I have found over the last two decades can really change the math on prospecting. Before you can go setting up meetings, you need to figure out who you need to meet. You are trying to get meetings with people, so we need to think about who these people are. Your prospect decides to do?

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A Guide to Running a Successful Discovery Meeting

Autoklose

Understanding your potential customers’ pain points and identifying their needs will help you figure out how your product or service can best solve their problems. Plus, it allows you to set initial expectations and build trust with your prospects. Table of Contents What Is a Discovery Meeting?

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My Latest on Using Email to Book New Meetings

Understanding the Sales Force

Using email to book new meetings sounds awesome. After I moved all of the legitimate and very illegitimate emails into trash, I identified 26 emails – all from yesterday – that were cold solicitations from BDRs, account managers, customer service reps, marketing reps, and even CEOs. The writing is cringy awful.

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Build a prospecting team

Sales 2.0

The biggest challenge facing most sales people and small business owners is getting meetings with prospective clients. Cold prospecting techniques get harder-and-harder every day. Maybe you are system administration firm but your prospect currently needs a new lawyer. Cold prospecting gets harder every day.

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So What. So What's Changed?: A Conversation on Customer Engagement for 2022 and Beyond

Speaker: Peter Turley, Author and Award-Winning Marketing & Sales Speaker

Our job isn’t to remain stalwart in the face of this trend, but to tailor the way we present our business that meets the buyer where they are now. When your first impression to your prospective buyer grows more and more salient, how should you be rethinking ways to engage with them?

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How to Make Real Connections in the Era of Virtual Sales Meetings

No More Cold Calling

If you have a big-deal prospect or client, you’d better jump on a plane, catch a train, or take a road trip as soon as possible. I wrote that in 2013, back when virtual sales meetings weren’t the only option. The Problem with Virtual Sales Meetings. They say virtual sales meetings are just not the same, and that’s the truth.

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A Guaranteed Method Of Getting Customer Meetings!

Partners in Excellence

“How do we get customers to respond, how do we get meetings with customers?” OK, here it is: We will be able to get the majority of customers to respond and meet with us, if we do this one thing: For every meeting we pay them $1000 for the meeting. There are a variety of solutions to this.

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Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Sales teams are trying to prospect, connect, and manage an effective sales cycle, yet many companies are falling short of hitting their sales numbers. Sales engagement takes a broad view, leveraging process, tools, training, and a host of other capabilities to ensure that your efforts align with each prospect along their buyer journey.

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The Essential Guide to Selling by Telling Your Touchstone Story

Sales reps who learn to tell rather than sell have a critical tool for creating connections with their prospects. When you develop a personal Touchstone Story to share, you can leave formulaic scripts behind, meet potential customers where they are and relate to their pain points by sharing your own.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.