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Renewal Realities: Navigating the Challenges of Client Retention

The Center for Sales Strategy

The 5th Annual Media Sales Report asked salespeople where their jobs are getting easier and where they are harder. It's indeed crucial to recognize the evolving dynamics of client renewals in today's market landscape. Here are some effective retention strategies that can be implemented throughout the sales process.

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Success During the Pandemic – Customer Retention Is Key

Zoominfo

According to Gartner, “In response to the ongoing COVID-19 crisis, marketers are exhibiting a range of responses beyond creating COVID-19-specific content. Gartner, How Marketers Are Adapting to Disruption During COVID-19: Findings From the 2020 Customer Loyalty and Management Marketing Poll, September 2020.).

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Specialized Training is Key to Workforce Retention

Sales and Marketing Management

The post Specialized Training is Key to Workforce Retention appeared first on Sales & Marketing Management. According to the survey, 29% of workers said their country “lacks people with the skills to do my kind of work.” The study also found that workers with specialized […].

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Onboarding As a Retention Tool

Sales and Marketing Management

The post Onboarding As a Retention Tool appeared first on Sales & Marketing Management. As much as 20% of employee turnover happens in the first 45 days. One-third of new hires look for a different job within the first six months. Solid starts are vital to long-term success.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing. They then leverage research tools and market insights to pinpoint promising opportunities.

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3 Ways to improve Your Customer Retention Scorecard

Babette Ten Haken

Do you have a customer retention scorecard? I offer the following three ways to improve the health of your customer retention scorecard. When you take ownership of not only acquiring, but retaining customers, you develop your own customer retention scorecard. Customer retention matters when it is time to renew that contract.

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