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An Independent Study of DiscoverOrg Contact Data Accuracy

HeavyHitter Sales

  I’ve had the privilege to consult with over one hundred and seventy-five technology companies as a sales trainer, sales enablement consultant, and win-loss study researcher.  As part of a recent client engagement, I conducted a study to determine DiscoverOrg’s contact data accuracy.   About Steve W.

Study 60
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Heavy Hitter Sales Blog: Personality Study of 1000 Top Salespeople.

HeavyHitter Sales

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Psychology: How to Penetrate the C-level Executive Suite and Convince Company Leaders to Buy. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. Top 7 Critical Sales Trends for 2012.

Study 163
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Heavy Hitter Sales Blog: IT Sales Strategy: Software, SaaS.

HeavyHitter Sales

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Psychology: How to Penetrate the C-level Executive Suite and Convince Company Leaders to Buy. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. Top 7 Critical Sales Trends for 2012.

Software 103
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3 Ways Corporate Hierarchy Data Can Accelerate B2B Enterprise Sales

DiscoverOrg Sales

Basically, corporate hierarchy lets you be a lot more strategic with your sales approach, penetrate the enterprise more broadly – and sell more. Let’s say you sell a software solution designed specifically for news organizations, and you’d like to approach ABC Television. Discover where the organizational buying centers lie.

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Selling in the New Gig Economy

Crunchbase

According to a Gallup study, about 36 percent of U.S. That same study reports that high-skill, high-earning gig workers comprise one of the fastest-growing segments of the freelance workforce. It’s tempting to jump right in and develop a new sales strategy for penetrating the gig worker market. While the U.S.

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Heavy Hitter Sales Blog: If Sigmund Freud Was Your Sales Manager

HeavyHitter Sales

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Psychology: How to Penetrate the C-level Executive Suite and Convince Company Leaders to Buy. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. Top 7 Critical Sales Trends for 2012.

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How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

A recent ITSMA study shows that less than one-third of organizations engaging in ABM are experiencing significant business improvement. Through the mini case studies below, you will see how sales and marketing teams need more strategic focus and strategic intention behind their ABM content, messaging, prospecting, and nurturing.