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How Salespeople can avoid “Customers from Hell”

Selling Essentials RapidLearning Center

Ever have a “Customer From Hell”? When you have a customer like that, the conventional wisdom is that you should “fire” them – get them off your books so you can turn your attention elsewhere. What emerged from the answers was a set of three problematic customer expectations. Not if he’s a prospect worth having.

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The Importance of Branding in Today's B2B Customer Acquisition

SBI Growth

The purpose of this blog article is to highlight the importance of branding for B2B customer acquisition. Three Reasons Branding Principles are Crucial to Customer Acquisition. The following are three reasons branding is crucial to customer acquisition: 1. Prospects can be persuaded to embrace key points of differentiation.

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How Sales Jobs Will Change in the Future

Janek Performance Group

So why do so many sales reps continue to sell like they were in 2001? But the good old days of flipping open your Rolodex (or CRM) calling your best customer from a landline (or cell phone) and winning the business are gone, (if they ever existed). The changing dynamics of sales have not been an overnight revolution.

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Maximizing Sales Impact Through Effective Communication

Janek Performance Group

To paraphrase the renowned sales guru Mark Twain, The difference between the right word and almost the right word, is the difference between telling your sales manager that the deal is dead, versus, the deal is no longer viable. Words are the hammers and nails of sales. Sales, like life, are greatly influenced by semantics.

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7 Must-Have Automated Documents for Sales Success

Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation.

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How to use the marketing flywheel method to supercharge your business

Nutshell

Sales and marketing professionals are constantly slinging around new buzzwords, complex terms, and confusing abbreviations. No blog, video, or sales pitch is complete until the phrase “boost ROI” or “improve your net promoter score” is used. Conversion: The prospect makes a purchase and becomes a customer.

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Don't Be "Fooled" By Sales Force Automation Sales Projections

Anthony Cole Training

Every firm we work with here at Anthony Cole Training Group uses some sort of sales pipeline application. These applications, which range from simple excel spread sheets (SalesForce.com) to internally designed database systems, are used with the hope of assessing sales productivity and/or predicting future sales.

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