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2017’s Top 4 Sales Trends

Sales and Marketing Management

Author: Kate Kirby, Content Strategist and Marketer at Conga “Sell more. Surely you heard some variation of that directive during 2017 sales kickoff season. Through constant innovation, companies test, shift and change their approaches to sales, with the ongoing mission of accomplishing those twin goals. Sell faster.”

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Rethinking Metrics: The Shift from MQL to Pipeline in Marketing

Sales Hacker

Only one month into 2024, we’re already seeing a significant shift in the marketing metrics world. As we step into this new era, we re-evaluate what truly matters in the marketing landscape. Kevin White (Head of Marketing) of Common Room explains why replacing MQL with pipeline is the way to go.

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B2B ABM: Seven Sales & Marketing Tips for 2017 - Tip #3 Should Marketing Be All In On Inbound?

Pointclear

Should your company be all in on inbound marketing. If you are selling an enterprise solution with a complex sales process going all in with inbound will drive your average deal size down and you will be missing out on bigger more profitable deals. Don’t be all in on inbound marketing. Short answer: no. Read more here.

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AI’s Role In Sales and Marketing

Sales and Marketing Management

Author: Paul Nolan “What happens when new and fast-improving technologies create opportunities to unleash untapped sources of revenue, some of them long trapped by market inefficiencies?”. There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI economy alone.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Discover the results and why investments in digital transformation and automation are pushing sales teams ahead. Salesforce users were surveyed about the forces shaping today's workplace.

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InsightSquared’s Dreamforce 2017 Sessions for Sales & Sales Operations Professionals

InsightSquared

Last week, our CMO Joe Chernov explained why InsightSquared is going “all-in” at Dreamforce 2017. The sessions will offer sales and sales operations professionals with case studies, lessons learned and the tactical takeaways needed to become even more strategic within their organizations. San Francisco Marriott: Foothill G1-G2.

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Transforming Sales: With Data, Sales Process, Engagement, Playbooks & Continuous Innovation

SBI

Transforming Sales: With Data, Sales Process, Engagement, Playbooks & Continuous Innovation. In this series, we ask Sales Tech Executives to describe how their solution can transform sales in a significant way. Streamline your sales processes. Sales process is constantly evolving.

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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce.