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Responding to the Digital Sales Shift

Sales and Marketing Management

Author: Paul Nolan Nick Kavadellas is thankful for golf, not only because he’s enjoyed playing it for years, but also because it is one of the few face-to-face selling tools he has continued using during the COVID-19 outbreak. They estimate total air travel could drop between 19% and 36% permanently due to changes in business travel.

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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

In this article, you’ll learn 20 of the best ABM techniques, from how to choose which accounts to focus on, to mapping out their personalized marketing experience. Says Scott Albro , founder and CEO of TOPO, a research and advisory firm: “Detailed account profiles that focus on organizational structure can be effective tools….but

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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

Fast Company even published an article encouraging brands to stop spending money on swag , citing broad environmental concerns. (a a note: some of our industry has vehemently spoken out against this article). Like any marketing or sales tool, promotional products are an investment. The Psychology of Swag. The new SaaS.

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Making the Most of Regional Pricing Meetings

Distribution Pricing Journal

Our recent article, “ Can Distribution Pricing Managers Work Remotely? ,” was clearly a hit. So far it has been the most viewed article of the last four weeks. Providing Training and Guidance Even though web conferencing tools have made huge strides in the last few years, nothing beats face-to-face meetings for training and guidance.

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How to Help Your Employees Stay Productive On The Road

Smooth Sale

For traveling employees, this can be a challenge. There are many distractions when traveling, and staying focused on work tasks can be difficult. Encouragement and understanding the perspective of the employee traveling on your behalf will help enormously from them to continue. Encourage Regular Communications. Use technology.

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Firing up the revenue engine post-crisis

Sales and Marketing Management

providing them with resources, knowledge and tools to achieve those established objectives. Leverage the right engagement tools to drive sales. When it comes to channel engagement, the right mix of sales incentive tools is still the most effective and impactful. Group travel is down, but not out. Are you digital-ready?

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4 Sales Training Strategy Tips to Boost Your Bottom Line

Crunchbase

This article is part of the Crunchbase Community Contributor Series. Please note that the author is not employed by Crunchbase and the opinions expressed in this article do not necessarily reflect official views or opinions of Crunchbase, Inc. . Empower your sales teams with the right tools. Because employees want it.