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Weekly Sales Enablement News Roundup – July 26, 2019

Showpad

In the Brand Lab Series Podcast, our VP of Product Marketing, Rita Patel Jackson dives into the role of women in technology, product management, the B2B vs. B2C market, and aligning sales with marketing. Stop Oversimplifying B2B Marketing: It’s Fundamentally Different From B2C. Listen to hear her take on it all. .

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How a Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org

Vendor Neutral

He has held a variety of leadership roles and has leveraged sales enablement and customer experience disciplines to help grow several startup companies that became successful public software companies. In 1998, Craig registered www.salesenablement.com domain and founded iCentera, a Sales Enablement company.

Siebel 59
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What You Need to Know About Complex Sales

Gong.io

While complex sales are common in B2B sales environments, a B2C transaction can also be “complex.” B2C transactions also require approval from multiple decision-makers (agents, lenders, family members, etc.) What are the key elements of a complex sale? . So how long does a complex sale take? before closing.

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Human-AI Collaboration: The New Frontier in B2B Sales

Allego

Plus, AI-powered quizzes and personalized feedback give sales reps the support they need to excel and deliver exceptional results. Modern User Experiences Like your customers, your sales reps want cutting-edge user experiences. That means the tools they use must behave like the B2C platforms they’re accustomed to.

B2B 71
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B2B Sales Training Techniques and Best Practices

Highspot

What makes it more complicated is that 90% of buyers don’t follow a linear sales funnel path , leaving sales reps little to no room for mistakes. This makes B2B sales training more important than ever. B2C sales, on the other hand, are more about quick transactions and appealing to customers’ emotions.

B2B 52
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CPQ ROI

Cincom Smart Selling

The best CPQ system integrator was selected: It is not enough to select the best CPQ software, but it is also critically important to select a system integrator that can implement the CPQ solution so that it achieves the desired business outcomes. Related Fees Annual software license fees for the CPQ software = $250,000.00

ROI 62
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CPQ ROI

Cincom Smart Selling

The best CPQ system integrator was selected: It is not enough to select the best CPQ software, but it is also critically important to select a system integrator that can implement the CPQ solution so that it achieves the desired business outcomes. Related Fees Annual software license fees for the CPQ software = $250,000.00

ROI 62