The Spiff Blog

OCTOBER 19, 2023

Considering the volatility that most companies faced throughout 2023, you’re probably pondering a lot of significant changes to the way you design, execute, and manage your sales comp programs over the course of the next year. Personalizing sales incentives is a difficult task for a number of reasons.

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Compensation Incentives Incentive Commission 83

Zoominfo

AUGUST 2, 2020

But have you ever stopped to think about where these companies get their data and what makes it better than the rest? Data is a big investment – and as a buyer, you should never trust a data provider without first understanding where that information comes from. Many B2B data providers claim to have the “best” data. What is B2B Data?

Data 245

Data B2B Vendor Intent Data 245

Zoominfo

MARCH 6, 2019

It’s common for companies to have a system in place to encourage referrals. What Are The Benefits Of Referral Marketing? Not every referred prospect will become a customer, but the increased conversation about your company and products will strengthen your brand and help maximize your reach.

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Referrals Marketing Incentives Incentive 130

Sales Hacker

NOVEMBER 19, 2018

This week on the Sales Hacker podcast , we interview Rob Lopez , SVP of Sales at Justworks , one of the fastest growing businesses focused on HR including payroll, benefits and the like. He has helped the company grow to well over $50M in ARR and he walks us through that journey on the show. . What You’ll Learn. The first is Aircall.

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Benefit Company Hiring Outsourcing Services 60

Zoominfo

SEPTEMBER 1, 2019

The good news is, there are plenty of ways for your company to earn trust and loyalty from your customers, even in today’s busy marketplace. If this is the case for your company, it means your customers are having trouble finding information that should be readily available to them.

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Loyalty Customer Incentives Incentive 130

Smooth Sale

MAY 15, 2024

Get merch right, and you might even find that it’s as much of an incentive for your niche to buy from you as your products, individually and collectively. Accordingly, when you create high-quality branded bags or t-shirts, consumers will already have additional faith in your products, working to your benefit in every sense.

Consumer 91

Consumer Trade Show Hiring Licensing 91

Sales Hacker

APRIL 1, 2021

Expansion to new territories is never easy, but the coronavirus is providing a wakeup call for enterprises and established companies to start looking at how customers say they prefer you to sell to them. Some offer incentives for practices that can also be cheaper for you, such as filing information electronically.

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Outsourcing Services Company Scale Transportation 68

The Spiff Blog

SEPTEMBER 7, 2023

Although SPM strategy varies by company and industry, the most effective sales performance management strategies typically involve a combination of the same core pillars. These pillars include organizational alignment, robust reporting, ongoing professional development, incentive compensation, and sales enablement.

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Incentives Incentive Scale Compensation 83

Sales and Marketing Management

FEBRUARY 9, 2020

A sales manager from an ag distributor told me he’s using rewards to improve his company’s culture. He uses explicit do-this-get-that rewards to communicate transparency and fairness; and he uses discretionary rewards to inform his reps of the informal rules of his team, like how they should treat each other. Context matters.

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Sales Management Loyalty Compensation Social Media 259

Sales Evangelist

JUNE 11, 2019

Sales is equal parts art and science and one of the keys to success is leveraging sales incentive data to increase performance and ROI. Jason Atkins is the founder of 360 Insights, a software platform that enables large brands to execute all of their channel incentive strategies. Jason’s company doesn’t believe that’s always accurate.

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Incentives Incentive ROI Data 40

Sales Hacker

APRIL 4, 2024

Consider hosting a series of webinars or information-sharing sessions leading up to the SKO. Neglecting skills development Many organizations focus on delivering information during the SKO but neglect skill development. Trying to cram too much information into a short time frame would be a mistake. It tends to be intrinsic.

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Webinar Metrics Analysis Motivation Follow-up 93

Act!

DECEMBER 19, 2023

What are the benefits of a strong referral network ? You can also use a combination of different referral networks to maximize the benefits. How to build a robust referral network High- quality referrals come with several benefits, including lower customer acquisition costs and improved brand loyalty. A platform like Act!

Referrals 52

Referrals Networking Ideal Customer Profile Sales Qualified Lead 52

The Brooks Group

JANUARY 21, 2020

Once it’s over, salespeople return to old activities and behaviors, and lose most of the benefit of the skills they were supposed to learn. A great sales training company will be proud of their proven track record. Look for a company that solicits feedback from clients, tracks performance data, and is happy to share their reports.

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Training Company Hiring ROI 72

Sales and Marketing Management

FEBRUARY 25, 2020

In short, more precision is better for rewards used with incentives, while less precision is better for rewards used with recognition. Incentives. Good incentives rely on high degrees of precision to generate motivation. This powerful device is optimal for the above-and-beyond incentives that are outside the commission plan.

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Incentives Incentive Motivation Travel 323

SBI Growth

AUGUST 13, 2013

Through an informal or formal assessment, you’ve found sales improvement needs. To learn how other top companies fund initiatives, register for this event: How To Make Your Number in 2014: A Sales Strategy You Can Execute. I advocate that it is a company-wide effort to improve sales. Another benefit was during their preparation.

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Hiring Incentives Incentive Benefit 288

Zoominfo

JANUARY 27, 2019

In today’s article, we explain word-of-mouth marketing, its unique benefits, and we offer several specific tips to get people talking about your products. Word-of-mouth is the natural passing of information from person to person—whether they’re telling a story, sharing a piece of news, or recommending a product or experience.

Social Media 210

Social Media Marketing Referrals Influencer 210

Hubspot Sales

OCTOBER 26, 2020

Let's get a more thorough understanding of the concept and see some of the benefits that come with it. It lets a company interact with a prospect more pointedly — foregoing more indirect communication and interest-building in favor of straight-up sales engagement. Prospects rarely give up their contact information arbitrarily.

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Sales Qualified Lead Remedy Consultative Selling Lead Rank 138

Zoominfo

JUNE 6, 2022

An employer brand refers to a company’s identity and reputation as an employer. This doesn’t just depend on the facts about your company, but on the general perception of your company as an employer. Basically, your employer brand is how the talent pool perceives your company as a place to work.

Social Media 130

Social Media Face-to-face Survey Promotion 130

CloserIQ

JULY 20, 2020

Many of your top-performing sales reps are being actively recruited by other companies. The onboarding process is critical for establishing a sales representatives’ feelings about your company—and whether they want to stay. Keep your salespeople informed of opportunities that are particularly promising.

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B2B Incentives Incentive How To 76

Hubspot Sales

FEBRUARY 8, 2022

A trigger event is anything that creates a sales opportunity with your leads, like a new company executive, an acquisition, or even someone opening your email. If you store contacts in your CRM and keep information up to date, you can track interaction history with your leads and take note of when you haven’t heard from them in a while.

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Sales Qualified Lead Leads Marketing Qualified Lead Incentives 100

Sales and Marketing Management

JUNE 17, 2020

But in a company with both marketers and sellers, this motto has never been more applicable. Four months ago, a complete merge of sales and marketing disciplines would have benefited your business, but now, in the wake of the COVID-19 pandemic, it is mission critical. And when your company makes sales, everybody wins.

B2B 177

B2B Buyer Persona Marketing Top of Funnel 177

Sales and Marketing Management

MARCH 8, 2020

AI has arrived, but it’s mostly been implemented by consumer goods and services companies to personalize marketing messages, enhance their knowledge of customers, manage inventory and increase customer loyalty. Most companies are leveraging data and analyzing it with computer learning to better understand their sales and marketing efforts.

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Top of Funnel Marketing Scale Lead Rank 218

Zoominfo

SEPTEMBER 26, 2018

Your employer brand isn’t just dependent on the quality of your company as an employer—but rather on the general perception of your company as an employer. Today’s candidates have access to a wealth of information regarding open positions and hiring companies. Analyze your company culture. Keep reading!

Hiring 250

Hiring Social Media Face-to-face Channels 250

LeadFuze

JULY 7, 2023

We will explore how past data analysis, future company changes consideration, and incentive programs implementation play a significant role in goal-setting. So if you’re ready to increase your company’s annual revenue target by setting effective sales goals – keep reading!

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Sales Goal Churn Incentives Incentive 52

Act!

FEBRUARY 28, 2024

The data confirms it: 80 percent of customers prefer working with companies that offer a personalized user experience that aligns with their customer preferences. Truly innovative companies use customer feedback loops to inform their critical product decisions and create a roadmap for business growth. Ready to see how Act!

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Customer Analysis ACT Incentives 52

Pipeliner

DECEMBER 12, 2022

When you start a company, one of the most significant decisions you will make is where to incorporate it. Choose the right location, and you can benefit from advantageous laws, tax incentives, and access to a large talent pool. Tax savings are another significant benefit of incorporating in Delaware.

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Incentives Incentive Hiring Banking 52

Xactly

JANUARY 18, 2019

Ultimately, your sales commission plan motivates reps to close deals and perform specific sales behaviors that align with your company goals. Download our "Ultimate Guide to Sales Compensation Planning" for incentive best practices and everything you need for a sales comp plan design project. Follow the ABCs of Incentive Planning.

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Commission Incentives Incentive Compensation 81

SBI Growth

SEPTEMBER 30, 2013

Companies that have successfully implemented a system tout benefits like: Increased rep productivity. Names of companies and contact information are non-existent. The Rolodex tool: Customer contact information is entered, but opportunities are sparse. Nobody uses it or enters information in it. They give up.

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System CRM Compensation Pipeline 303

Pipeliner

OCTOBER 20, 2022

Well, here’s a detailed look into the AI domain and its potential benefits to modern businesses. Using AI in the business sphere enables companies to gain a competitive advantage. The uptake of AI can yield incredible benefits for businesses, and here’s how AI can help transform businesses. But what is AI all about?

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Scale Social Media Analytics Consumer 98

Janek Performance Group

JUNE 4, 2024

Rather than seeking an additional agent, the customer benefits from one who sells both. It can also include package deals, bundles, and incentives, such as a suite of widget-related products/services. Properly maintained, it contains vital information on clients, key players, and deal histories.

B2B 62

B2B Hubspot Case Study Insurance 62

Zoominfo

JULY 25, 2023

A typical definition of a lead is any potential customer who has expressed interest in a company’s goods or services. From sales to marketing to overall business benefits, there are many reasons to invest in B2B lead generation tools and strategies. Who Handles B2B Lead Generation?

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Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

Sales and Marketing Management

OCTOBER 14, 2020

Ultimately, the new normal will be different for every company. The trick is finding your balance between accommodating people, addressing safety concerns and keeping a company’s productivity on track. . Don’t Lose Your Company Identity. Most importantly, they understand who we are as a company.

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Face-to-face Policies Call-back Incentives 218

Smooth Sale

FEBRUARY 9, 2022

As a business owner or manager, improving employee wellbeing is an enormous benefit for all concerned; you and your employees. Happy and healthy employees are more likely to be productive, motivated, and loyal to the company. Loyalty is essential for a stable bottom line; without it, companies experience the revolving door syndrome.

Hiring 78

Hiring Loyalty Benefit Insurance 78

Crunchbase

NOVEMBER 9, 2021

Grow your revenue with all-in-one prospecting solutions powered by the leader in private-company data. Regardless of how much research you may have done on a lead or a lead’s company, a lead is defined by one-way communication. Take your lead and compare them to your company’s buyer persona. What is a lead? Types of leads.

Sales Qualified Lead 111

Sales Qualified Lead Lead Rank Lead Scoring Prospecting 111

Hubspot Sales

FEBRUARY 17, 2020

Picture this: your company just launched a brand new product that is supposed to be a game-changer for your business. Not only is the product innovative, but it answers a direct need your customers have and your company is planning for it to be a hit with buyers and stakeholders. Keep customer benefits front-and-center.

Territories 112

Territories Incentives Incentive Sales Qualified Lead 112

Sales Management Plus -- SMP

MARCH 21, 2023

This may involve creating more comprehensive marketing campaigns, strengthening relationships with key customers, or providing additional incentives to retain loyalty. By proactively anticipating and responding to potential threats, distributors can continue to build on their customer base and benefit even in difficult environments.

Competition 52

Competition Account Loyalty Distribution 52

The Spiff Blog

MARCH 21, 2023

VisiCalc, original ‘killer app’ of the information age, forever changed how people use computers in business.” The company was a pioneer in Internet-delivered software as a service, or SaaS. Salesforce brought all of the benefits of modern enterprise software over spreadsheets. True, I’m biased. )

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Commission SalesForce Siebel Software 74