article thumbnail

How to Get Started With Channel Partnerships for SaaS Businesses

Sales Hacker

A channel partner is a company that sells products and services for a technology manufacturer or vendor. What is a channel partner? Channel partners basically onboard other people to sell your product for you. But by far, the option that could potentially bring you in the most sales is resellers and sales channel partners.

Channels 101
article thumbnail

A Comprehensive Comparison Between B2B and B2SMB Business Models

BuzzBoard

B2B, or business-to-business, typically targets larger enterprises, including multinational corporations, that require substantial volumes of products or services. B2SMB, or business-to-small and medium-sized businesses, focuses specifically on catering to the needs of small and medium-sized enterprises (SMEs). What Is B2SMB?

Lead Rank 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hit Your Channel Sales Goals with ROI Selling

The ROI Guy

As a result, many companies are looking to channel partners as a more efficient revenue source. A survey reveals that the majority of B2B firms are now generating 60% of their revenue through indirect channels (The 2112 Group). Help them lead conversations that establishes their personal credibility better than your competitors.

article thumbnail

For Sale, Not On Sale - The True Cost of Discounting and What to Do About It

The ROI Guy

By Mark Schlueter & Tom Pisello More sales execs are revealing that discount pressures are at an all time high, and as a result, they need more transactions than ever just to make the numbers. Procurement specialists’ incentive pay is now directly tied to the discounts they can extract from each vendor. So how bad has it become?

article thumbnail

How Digital Marketing Agencies Drive Small Business Sales Through Personalized Strategies

BuzzBoard

The basics of prospecting games teach that small businesses and local enterprises have unique needs and constraints, making it essential for digital marketers and sellers to hone their skills in identifying the right prospects and hooking them in by delivering personalized solutions.

article thumbnail

Sales Tech Simplified: How to Turn Relationships Into Revenues with @ModelN

SBI

Russ: Enterprises today are focused on profitable growth. For example, Model N provides solutions for Finance and Product teams to maximize revenues by designing more effective pricing and discount programs, and analytical solutions to develop new product launch strategies that maximize sales in a global market.

Revenue 131
article thumbnail

More Stakeholders and Business Involvement Driving Longer IT Decision Cycles and Discounting

The ROI Guy

The 2013 IT Decision Makers Study interviewed 228 IT decision makers, from small / medium businesses (SMBs) to enterprises across all key industry verticals. This has unfortunately resulted in vendors proactively discounting in order to reduce sales cycles and get the deals moving to faster to “yes.” According to Mark Arman of L.E.K.