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ZoomInfo Data Passport: Privacy-First, Expanded in Europe

Zoominfo

For sales or marketing professionals, planning go-to-market efforts in Europe and the UK without reliable B2B contact data and software solutions is like traveling without a passport: You’ll spend a lot of time and money, but you won’t get very far. That’s why we created the ZoomInfo Data Passport.

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4 Steps for Getting More Out of CRM Data

Sales and Marketing Management

Data has become one of the most useful tools for both marketers and sales, but the two teams often don’t share this information or optimize it to help each other’s performance. As each team gathers data, it must share that information with the other. CRM Data that Improves Marketing.

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How Does AI Assist in Sales Prospecting?

BuzzBoard

The role of AI becomes critical, particularly in sales prospecting, where conducting efficient, extensive, and result-driven efforts are pivotal in executing a successful marketing campaign. AI boasts an unparalleled ability to enhance your sales prospecting process.

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Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

Let’s dive into the psychology of swag, what the data says, and when you can expect it to work for sales. We’re about to get to the data, trust me, but some context is helpful when considering the role of swag in the sales world. . Like any marketing or sales tool, promotional products are an investment. The Psychology of Swag.

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Big Data Insights to Help You Convert More Leads

SBI Growth

The Big Data revolution is benefiting marketing leaders the most. When a problem surfaces, the first course of action is to solve it with data insights. Their tools leverage Big Data to help those market & sell intelligently. In this post, he shares how Big Data uncovers key LeadGen insights.

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Pipeline Profile: Making Data a Superpower for Clients

Zoominfo

We recently got to know more about how AJ Liddell, a marketing strategist at Blue Frog , focuses on helping clients become more data-driven. We also help clients better understand, structure, and use their client data. Many clients have disjointed, pieced together tech stacks with disparate data coming from various sources.

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Why Prioritizing Buyer Intent Data Is A Must For 2021

Hubspot Sales

Ease of scheduling, savings on travel expenses, and safety (obviously). Not only do buyers now prefer remote sales interactions, but they're also more than happy to make large purchases online — a trend that has sellers embracing and investing heavily in digital sales and prospecting to keep up.