Medical device sales – the book of knowledge is expanding
Sales Training Connection
MAY 1, 2013
When we first began working with medical device companies, we heard a VP of Cardiac Devices open our sales training program. He talked about a Book of Knowledge that sales reps needed to learn. According to Tim, this Book of Knowledge had “chapters” on clinical information, industry information, competitive information and sales skills that medical device sales reps would need to succeed. 2013 Sales Horizons, LLC. Book of Knowledge.