article thumbnail

80% Of Prospects Use One Of Five Common Objections

The Pipeline

Ask any group of salespeople why they don’t like telephone prospecting, objections or rejections are number one on the list. While every cold call or prospecting call will result in an objection, the objections are not all that different. Over the years it has proven very hard for most to deal with the most common objections.

article thumbnail

How To Elevate Your Business With Video Marketing

Pipeliner

In today’s digital age, video marketing has become a powerful tool for businesses to connect with their target audience and elevate their brand. By incorporating compelling video content into their marketing strategies, businesses can effectively engage viewers, increase brand awareness, generate leads, and drive conversions.

Video 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Capture Institutional Knowledge on Video to Strengthen Your Sales Force

Allego

Gather the relevant knowledge in video format. You can record institutional knowledge in many ways, and one of the most effective methods is short-form video. Customer win/loss stories, objection handling, common problems, and solutions. Evolving market demands and expectations. Here are four strategies.

Video 114
article thumbnail

9 Ways to Get the Most from Sales Video Coaching

Sales and Marketing Management

Accordingly, video coaching has become a popular tool for driving readiness in sales organizations of all sizes and across industries. The benefits of video – in terms of bringing learning to life – are well-known. If a picture is worth a thousand words, then a minute of video, Forrester has postulated, is worth 1.8

Coaching 241
article thumbnail

Scaling Your Business: The Power of Performance Marketing (video)

Pipeliner

The Power of Future Demand: Why Brand Marketing is Key to Scaling Profitably As marketers, we’re constantly grappling with the challenge of scaling our businesses profitably. This is where brand marketing comes in. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist.

Scale 52
article thumbnail

Chairs are Dead—and Other B2B Marketing Hogwash

Pointclear

In 2015, I wrote this blog for Sales & Marketing Magazine: Dead is Dead (in Sales & Marketing). It seemed like, suddenly, a lot of things were dying: cold calling was dead; telephone prospecting was dead; outbound marketing was dead … many said that even marketing was dead. Maybe I was just sensitive.

B2B 392
article thumbnail

Consumer Psychology and Sales and Marketing Alignment (video)

Pipeliner

In this Expert Insight Interview, Michael Barbera discusses consumer psychology and sales and marketing alignment. The reason for that is because no decision made by a human being is entirely objective without any emotion. The main mistake people make in B2B sales is that they put their objectives in front of the buyer’s goals.