It’s 2019, Still Segmenting and Planning in Excel?
SBI
AUGUST 27, 2019
It’s 2019, Still Segmenting and Planning in Excel? I shared an earlier post on LinkedIn about the necessity of fast-growing companies to switch their go to market (GTM) plans to stay in sync with their growth stage. The product has probably evolved, your business model has evolved, and there is pressure to change segments.
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