Remove 2012 Remove Industry Remove Marketing Remove Prospecting
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Sean McPheat’s 6 Sales Predictions For 2012

MTD Sales Training

It’s that time of the year again when everyone is second guessing what’s going to happen in 2012 so I thought I’d put together my top 10 predictions for the sales industry. WIIFM will be superseded in 2012 with PISB (Prove I should buy) Demonstrating and explaining “The What” is not enough. Negotiation Skills Become Vital.

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What do you Know about your Prospect?

Sales 2.0

Here’s another case where sales people need to take a concept further than their marketing colleagues (last time as we going on about using Sales 2.0 This post is about knowing about your prospect. Marketing types have actually formalized a methodology around knowing your prospect and call it “persona marketing”.

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3 Sales Tips to Turn Competition Into Your Industry Counterparts

Score More Sales

What if you disarmed the thought of competition – and instead used a term I call, Industry Counterparts? They seek to take what we believe is ours – namely our prospective customers. Industry Counterparts are people and companies in your market niche. There are no competitors, only industry counterparts.

Industry 204
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3 Sales Tips to Turn Competition Into Your Industry Counterparts

Score More Sales

What if you disarmed the thought of competition – and instead used a term I call, Industry Counterparts? They seek to take what we believe is ours – namely our prospective customers. Industry Counterparts are people and companies in your market niche. There are no competitors, only industry counterparts.

Industry 204
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Sean McPheat’s 6 Sales Predictions For 2012

MTD Sales Training

It’s that time of the year again when everyone is second guessing what’s going to happen in 2012 so I thought I’d put together my top 10 predictions for the sales industry. WIIFM will be superseded in 2012 with PISB (Prove I should buy) Demonstrating and explaining “The What” is not enough. Negotiation Skills Become Vital.

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30 Ways to Reach Prospects

Score More Sales

I also encourage you to post YOUR thoughts on any of these, and ultimately, what you do to reach prospects – what is your best tip? Often when business people know you know the market, they are more apt to talk. Don’t be afraid to let them know that you feel they could be a great prospective client / customer.

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4 Twitter Prospecting Strategies

Score More Sales

As a long time Twitter user and fan, I have directly seen how more than 100 companies – mostly B2B find prospects and even close business through their Twitter account. Brands mastered this first, and now even some reluctant CEOs and marketers in small mid-market companies are getting on the bandwagon. and learn how to listen.

Twitter 232