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5 Marketing Trends That will Impact 2013

SBI Growth

Download this Marketing Plan Assessment Tool to rank your planning ideas across Impact & Ease of Execution.). From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. There has been a proliferation of tools and channels. Branding Resurges.

Trends 316
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4 Buyer Trends That Will Shake Marketing in 2013

SBI Growth

Let us look at four buyer trends bound to shake up marketing in 2013: 1. Without one in place for 2013, the probability of standing apart from the din of clicks will be remote. Since buyers are putting their own filtering tools in place, understanding how buyers want content today is not a luxury. Social media the rage!

Trends 330
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Will These 6 Tests Save 2013’s Sales Compensation Plan?

SBI Growth

Let’s suppose HR is fully engaged for redesign of a 2013 Sales Compensation plan. That would make 2013 worse than this year! Also, you’ll get many tools including a list of Sales Effectiveness Drivers to test your plan against. Any one of these areas could be a land mine that blows up your 2013 sales comp plan.

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3 Key Must Have Sales Strategies for 2013

A Sales Guy

If you run or lead a sales team, there are a bazillion things your 2013 sales strategy can and should contain. That being said, there are three general or macro things your 2013 sales strategy MUST have to be complete; a social selling strategy, a content marketing strategy and deliberate learning plan. Take a look at your 2013 plan.

Strategy 122
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The Top Sales Tool for 2014

SBI Growth

This tool has been around for a few years now. You will have access to guides, templates and tools to help your BPM drive revenue. Let’s look at a few examples of how the BPM has been used in 2013. Here you will get free access to all of our guides, templates and tools to help facilitate the BPM creation. Data Monitoring.

Tools 300
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Pick Up the Damn Phone and Have Sales Conversations

No More Cold Calling

How People, Not Technology, Seal the Deal —in 2013, because I was alarmed by the unleashed dependence on technology by sales teams. In fact, they didn’t even need to talk to prospects, because they had great tech tools. Whether you read this book in 2013, 2023, or 3013, you will witness much change throughout your lifetime.

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Emotional Intelligence in the Streams of Social Media

Increase Sales

However from my observations of the past couple of weeks, there is far kess written about emotional intelligence within social media. First let us not forget social media is a marketing channel to attract attention and begin to build relationships. Second, let us remember the words we write have impact and consequences.