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Expanding Your Brand to Europe? Here’s What This Thriving Silicon Valley Tech Company Learned

Sales and Marketing Management

Soon after the tech company’s top leadership unanimously selected, Cork, the second largest city in Ireland, in 2013, Zazzle’s operations guru arrived in Cork City to select a site and spearhead the early hiring. Arriving in Cork in December 2016 with his wife and two children, ages 4 and 6, Kang managed the “second wave” landing team.

Company 156
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Breaking Down Silos and Building Bridges

Sales and Marketing Management

Issue Date: 2016-10-21. Teaser: Sales, marketing, customer service and onboarding/operations functions are often running as disparate business systems that are not conducive to creating the holistic experiences that today’s customers expect. read more

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Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

In 12 years, half the companies on the S&P 500 may fall off that list, according to industry research. Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company. Company transformation. Offer expansion.

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“Why I’m So Interested In Selling,” John Nardella

Partners in Excellence

Preface : When I met John Nardell a years ago, he was an eager but relatively new AE for a company selling DevOps tools. John is viciously focused–he deeply understands the customer and their drivers. He will always do the right thing for the customer. Within a couple of years, he grew to be the top performer, globally.

SAP 73
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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Be Human: Why Good Customer Service In Sales Matters

Lessonly

Lately, I’ve been hyper aware of the link between customer service and sales. Customer service is not a department. This quote comes from a 2016 Forbes article , and the date is noteworthy because bringing customer service into sales isn’t revolutionary. Tying things together.

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Team incentives: 7 do’s and 2 don’ts

Sales and Marketing Management

Teams excel at high-speed interactions, and they are especially successful when they are diverse in role and gender [Rock & Grant, “ Diverse Teams Feel Less Comfortable ” HBR 2016]. Give the team meaning by connecting to the larger objec­tives of the business unit, division or company. Organize the team to maximize effectiveness.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.