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10 Most Popular Marketing Articles of 2018

Zoominfo

Although the first month of 2019 is nearly over, we’re not quite done reflecting on 2018. For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Today, we bring this series to a close with the final installment– for marketers, of course.

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10 Most-Read Sales Articles of 2018

Zoominfo

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. So, allow us to indulge.

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What To Expect At Revenue Summit 2018—Aligning Sales, Marketing & Customer Success

Sales Hacker

15, 2018 – Sales Hacker, the leading resource for sales innovation, acceleration, and the future of sales, is set to host The Revenue Summit , on March 1st, 2018 in San Francisco, California. Justin Shriber – VP of Marketing, LinkedIn Sales & Marketing Solutions. Contact – marketing@saleshacker.com.

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June 2018 B2B Blog Post Round-Up

Zoominfo

This month’s edition features content related to ABM, branding, customer experience, marketing reports, and so much more. If you worked in sales or marketing in the past year—you’ve already heard the news: Account-Based Marketing (ABM) is an incredibly effective way to target qualified prospects and close more deals.

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Targeted Marketing or Bad Poetry? [Infographic]

Zoominfo

When a poem is bad, it’s uncomfortable to get through and leaves readers confused— just like bad content marketing. Today’s infographic is here to help you answer the following question: Are you sending targeted marketing or bad poetry? Ask yourself, is this topic interesting and educational? Keep reading!

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How to Avoid the Biggest Hiring Mistakes in 2018

Zoominfo

Candidate personas, sometimes called career personas, include data points such as work history, education, and both soft and hard skills. For example– let’s say you’re hiring a marketing copywriter. The post How to Avoid the Biggest Hiring Mistakes in 2018 appeared first on B2B Blog.

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Sales Professional Time Management 2018

Pipeliner

Millions of leaders and sales professionals have given thought to, and set ambitious goals for 2018. Below is a four-step process that will help you clarify and calibrate what is most important for you to achieve your goals in 2018. The post Sales Professional Time Management 2018 appeared first on SalesPOP! You deserve it.

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