article thumbnail

4 Marketing Predictions for the Enterprise in 2018

Sales and Marketing Management

Author: SAM MELNICK VP OF MARKETING, ALLOCADIA At Allocadia, we’re keen on asking the following question: Where will you focus your time in 2018?—?running According to research from Gartner, marketing budgets are down for 2018 and so is spend on marketing technology. running marketing, or doing marketing? and grow?—?their

article thumbnail

2018 SalesTech Landscape

SBI

Download a PDF version of the 2018 SalesTech Landscape. At this point, there is unquestionable pressure due to sales tool fatigue, for solution providers to broaden their offerings either by acquisition or added functionality. ” With more than 500 sales tools on the market, that is the 64K question.

SAP 129
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Top 10 Most-Prospected-to Industries of 2018. Read: They probably don’t have a preferred vendor or short list yet.).

Company 156
article thumbnail

Top Selling Challenges of 2018 and How to Overcome Them

Zoominfo

To gain a better understanding of the specific challenges facing sales professionals in 2018, Richardson Sales Training surveyed more than 350 sales professionals. The resulting 2018 Selling Challenges Study provides a panoramic view of these challenges and solutions to overcome them. You’ve come to the right place, keep reading.

article thumbnail

Best Practices for Successful Implementation of Sales Readiness Tools in 2018

Mindtickle

In fact, according to Aberdeen Research, companies with a sales enablement tool had a 13% revenue growth rate, 3x that of companies without this technology. The challenge businesses face when implementing these tools, is how to effectively proceed so their salesforce will actually use it. Define the scope. Then build from there.

Tools 75
article thumbnail

Revegy’s 2018 Year in Review Signals Strong Outlook for 2019

SBI

Revegy’s 2018 Year in Review Signals Strong Outlook for 2019. The company signed 19 net-new clients in 2018, including its first accounts in the manufacturing and financial services industries. The company signed 19 net-new clients in 2018, including its first accounts in the manufacturing and financial services industries.

Hiring 76
article thumbnail

2018 Prediction #1: ? of Enterprises Will Choose Customer Experience Stacks over CRM

Zendesk Sell

Unfortunately, companies are discovering that the very tool that is supposed to make this possible for them is actually hindering the customer experience ☹️ That tool, of course, is CRM. In contrast, there is a newer generation of tools that was built with usability in mind. Do you see it giving CRM a run for its money in 2018?