Close.io

SEPTEMBER 19, 2019

Zuora’s account-based outbound system (integrating outbound marketing + outbound prospecting) defies that impatience and generates massive revenue (60%–70% of it) in a market where accounts can take years to consider, decide, and buy. For example, if their market is commoditizing, what’s the company’s plan to adapt?

Outbound 60

Outbound Case Study Ideal Customer Profile Account 60

Mindtickle

APRIL 24, 2019

I spent two days last week at the TOPO Summit, meeting with and hearing from leaders at some of the world’s best marketing and sales organizations. Read the Procore Case Study here. Alex Jaffe, Director of Sales Enablement, Procore.

Scale 40

Scale Sales Enablement Case Study Study 40

Mindtickle

APRIL 24, 2019

I spent two days last week at the TOPO Summit, meeting with and hearing from leaders at some of the world’s best marketing and sales organizations. Read the Procore Case Study here. Alex Jaffe, Director of Sales Enablement, Procore.

Scale 40

Scale Sales Enablement Case Study Study 40

SalesforLife

JULY 28, 2019

Over the last couple of years, many of our customers have been asking us to identify the go-to-market strategy, and specific execution points, around selling in teams. Here’s a basic framework for our case study format that you can start with.

Pipeline 93

Pipeline Case Study Top of Funnel Territories 93

SBI

JUNE 25, 2020

Successful sellers will be able to articulate how their solution will help a business over the next 12-24 months, whether that business is working toward expedited digital transformation efforts or is eager to find a tool to help them be more competitive in the field. Q: HOW DOES YOUR SOLUTION HELP SELLERS IMPROVE THE BUYING EXPERIENCE? .

Scale 120

Scale Buyer Case Study Banking 120

Close.io

DECEMBER 23, 2019

In this post, we look back at the sales posts and topics that sparked the most engagement in 2019. This year we saw even more physical and software subscription services emerge, increasing competition in already aggressive markets. 4 sales email tools that'll help you manage lead generation, scheduling, meetings, and more.

B2G 89

B2G Outbound Government Sales Forecasts 89

LeadBoxer

AUGUST 29, 2021

Consider these thought leadership examples: If you are looking for the latest search engine optimization tactics, your first impulse might be to check the blog of Neil Patel , an online marketing guru. The same study found that interest in thought leadership is growing. Conduct Research or Publish Case Studies.

Webinar Metrics 52

Webinar Metrics Case Study Sales Qualified Lead Decision Maker 52

Miller Heiman Group

FEBRUARY 6, 2020

Respondents to our 2019 World-Class Sales Practices Study noted that organizational misalignment as one of the top three challenges derailing sales leaders. Alignment Between Sales Operations and Marketing. It also helps to implement and integrate new tools and ensures that the sales tech stack captures the right information.It

Customer 49

Customer Sales Operations Marketing Report 49

Close.io

JANUARY 7, 2019

They’d go into stealth mode, build a product, design their landing page and marketing funnels, and put together an intricate PR plan. But if you’re selling a B2B SaaS tool, I’ve found the sweet spot to be batches of 20–30 users. Ask for product feedback (bugs/UX) and marketing feedback. Be aggressive about proving you’re wrong.

Strategy 132

Strategy How To Top of Funnel Follow-up 132

Hubspot Sales

JULY 1, 2019

An account-based model treats every account like a market of one. Every team -- Sales, Sales Development, Marketing, Customer Success, Finance, Product, Engineering, and the C-suite -- must be aligned. Instead, Marketing and Sales work together from the very start, and throughout the revenue cycle.”.

Ideal Customer Profile 84

Ideal Customer Profile Account Demand Generation Targets Top of Funnel 84

LeadBoxer

JUNE 9, 2020

At its core, sales enablement is the process of providing sales training, coaching, enablement technology, and content to your sales and marketing teams to improve performance across the board. Sales enablement provides the clearest avenue for sales and marketing teams to take their game to the next level regardless of where they are now.

Sales Enablement 89

Sales Enablement Ideal Customer Profile Case Study Hiring 89

Mereo

JANUARY 27, 2021

In fact, according to Harvard Business Review, each year more than 30,000 new products are launched — and a whopping 95% of them fail ( 2019 ). How can you check the alignment of your solution strategy against the financial, business and go-to-market strategies also in the works? A major lack of validation.

Strategy 88

Strategy Airlines Decision Maker Case Study 88

OnePageCRM

JANUARY 21, 2019

I have put together a list of top sales conferences taking place in 2019 which all salespeople should consider attending. Do you want to increase growth in 2019? Then this is the conference for you, learn from the best and most successful entrepreneurs that will guarantee you 10x Growth in 2019. SaaStr Annual 2019.

Conference 22

Conference Twitter Networking Inbound 22

OnePageCRM

JANUARY 7, 2019

I have put together a list of top sales conferences taking place in 2019 which all salespeople should consider attending. Do you want to increase growth in 2019? Then this is the conference for you, learn from the best and most successful entrepreneurs that will guarantee you 10x Growth in 2019. SaaStr Annual 2019.

Conference 22

Conference Twitter Networking Inbound 22

DiscoverOrg Sales

MARCH 12, 2019

Email marketing is hard. Some might argue that B2B email marketing is harder today than it was 5 years ago or 10 years ago, but I would probably counter with “its always been hard.” In some cases, the emails might not get delivered at all,” shares NeverBounce. Did you know DiscoverOrg acquired Neverbounce in February 2019?

Email Marketing 212

Email Marketing eBook Scale Campaigns 212

Sales Hacker

MAY 8, 2019

Providing the right tools and data. An example of this in action: when marketing teams share ebook downloads as highly qualified leads. An ebook download may be easier for the marketing team to generate, but demo request leads are far more valuable to the sales team! Let’s see what they’re doing right.

Top of Funnel 110

Top of Funnel Closing Ideal Customer Profile Lead Rank 110

Crunchbase

JANUARY 27, 2021

Fintech Companies with a Leadership Hire in Q2 2020 Companies that have recently changed CEOs Software companies that have recently changed their Head of Marketing. Companies that recently went public Unicorn IPOs in 2019 Healthcare and Biotech IPOs in 2018. Newsletters are a fantastic lead capture tool. Employee Hiring/Layoffs.

Hiring 122

Hiring Lead Rank Lead Scoring Ideal Customer Profile 122

PandaDoc

MARCH 13, 2023

There are tactics as well as automation tools — like proposal software or contract management software — that you can immediately apply to accelerate your sales cycle. Talk to your marketing and sales teams and find out who your top-performing customers and leads are. What is their market position? Ready to learn more?

Sales Cycle 52

Sales Cycle Decision Maker Proposal Case Study 52

OnePageCRM

JANUARY 21, 2019

I have put together a list of top sales conferences taking place in 2019 which all salespeople should consider attending. Do you want to increase growth in 2019? Then this is the conference for you, learn from the best and most successful entrepreneurs that will guarantee you 10x Growth in 2019. SaaStr Annual 2019.

Conference 20

Conference Twitter Networking Inbound 20

Sales Hacker

SEPTEMBER 11, 2020

Imagine growing with them on their journey to becoming a publicly-traded company with an $11+ billion market cap. Today, Lyft ($LYFT) has 5,000+ employees, operates dozens of offices around the globe, and went public on March 28, 2019. Back then, in 2011, Lyft was a small Series-A startup called Zimride with under 50 employees.

Outsourcing Services 78

Outsourcing Services Scale Vendor Pivotal 78

Mindtickle

MARCH 29, 2022

They spend an increasing amount of time on administrative chores like entering data into a growing number of disconnected sales tools. Salesforce Research found that 63% of sales reps are logging more customer interactions in their CRM than they did in 2019. Consolidate tools to reduce context switching. Duplicate functionality.

Oracle 52

Oracle CRM Data Call-back 52

Hubspot Sales

JUNE 9, 2020

According to a study by Research & Markets , the online education sector is set to grow from $187.877 billion in 2019 to $319.167 billion by 2025. Ask the marketers themselves, with 73% of them saying it’s one of the best channels to generate leads. Webinars are certainly among our best lead-gen tools.

Webinar Metrics 81

Webinar Metrics Course Top of Funnel Funnel 81

Allego

JULY 23, 2020

The finalists were selected from a pool of submissions by a panel of industry expert judges, including Nancy Nardin, Founder, Smart Selling Tools & Co-Founder, Vendor Neutral; Lori Richardson, CEO and Founder, Score More Sales & President, Women Sales Pros; and Tim Hagen, Chief Coaching Officer, Progress Coaching.

Lead Rank 62

Lead Rank Distribution Pharmaceuticals Lead Scoring 62

SBI

AUGUST 20, 2019

Unika’s Smart Proposal Generation frees up your sellers from manual proposal creation, by using time-saving features to create proposals from the ground up; simply embed service line descriptions, internal experts, case studies, cover pages, pricing, images, and more. Marketing Manager. Jason Noble, president of Unika.

Proposal 50

Proposal SAP Case Study Microsoft 50

Close.io

JANUARY 7, 2019

They’d go into stealth mode, build a product, design their landing page and marketing funnels, and put together an intricate PR plan. But if you’re selling a B2B SaaS tool, I’ve found the sweet spot to be batches of 20–30 users. Ask for product feedback (bugs/UX) and marketing feedback. Be aggressive about proving you’re wrong.

Strategy 64

Strategy How To Top of Funnel Follow-up 64

Miller Heiman Group

JULY 11, 2019

T ransformations in the market have put the locus of power squarely in the hands of buyers: the world revolves around buyers and their needs. Sellers need to be prepared to share any relevant content, including product sheets, case studies and blogs.

Customer 55

Customer Face-to-face Top of Funnel Channels 55

Miller Heiman Group

SEPTEMBER 12, 2019

Consumers use a variety of tools, from social media to web search, to research and make purchases; some even allow their in-home digital assistant or internet-connected appliance to shop for them. playbooks, value messaging and case studies etc) designed to help sellers generate perspective that resonates with stakeholders.

Webinar Metrics 57

Webinar Metrics Decision Maker B2C Case Study 57

SBI

NOVEMBER 7, 2019

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. San Diego, CA and New York, NY (November 5, 2019) –. Doug Winter, Seismic co-founder and CEO.

Top of Funnel 52

Top of Funnel Ideal Customer Profile Webinar Metrics Customer 52

LeadFuze

FEBRUARY 28, 2019

For the most part, proposals didn’t receive the attention they deserve in the world of sales and marketing, but the recent report from Better Proposals revealed some interesting facts about the best-performing proposals. This can be a case study, testimonial, detailed description, social proof , video – anything that comes to mind.

Proposal 40

Proposal Guarantee How To Real Estate 40

Crunchbase

JULY 31, 2019

As the founder of a B2B sales intelligence product , I work with sales & marketing leaders every day that are creatively answering this question. So to keep it simple, I’m going to assume you’re selling to mid-market or enterprise and that you’re in a sales and/or demand generation role at your company. Align Sales and Marketing.

Lead Gen 64

Lead Gen Lead Generation Lead Rank B2B 64

Close.io

FEBRUARY 24, 2020

Just five years ago, CSO Insights ran a study about sales enablement and only 25% of the companies they surveyed had developed sales enablement for their teams. But in 2019, that number jumped to 61.3%. Best sales enablement tools to automate the process. ? Why are so many businesses using sales enablement? Today, we’ll see: ?

Sales Enablement 85

Sales Enablement Top of Funnel Hiring Face-to-face 85

Showpad

OCTOBER 14, 2020

Coaching reps on how to develop these skills is an ongoing responsibility, as markets and customer needs change all the time. A 2019 survey from Demand Gen Report found 41% of B2B buyers typically consumed three to five pieces of content before engaging with a salesperson; 36% said they consumed five pieces of content or more.

Prospecting 52

Prospecting Webinar Metrics Social Media Face-to-face 52

Sales Hacker

FEBRUARY 3, 2020

B2BSMX (Sales Marketing Exchange). Here, you’ll find the biggest names in sales, ops, marketing, and technology — gathered together for 3 days of transformational training and content. You’ll be inspired to change the sales world, and you’ll be equipped with the tools to do it. Neil Pawardhan, Head of Digital Marketing, LG.

Conference 91

Conference Scale Networking Industry 91

Crunchbase

DECEMBER 27, 2021

Email marketing remains one of the most profitable platforms and marketing strategies to invest in, whether you’re sending warm sales emails or cold sales emails. For example, in order to get those subscribers, a company might need to invest in content marketing—such as blog writers or content strategists—rather than email copywriters.

Top of Funnel 124

Top of Funnel Sales Qualified Lead How To Campaigns 124

Sales Hacker

JANUARY 15, 2020

This video training was originally presented at the 2019 Sales Hacker Success Summit. Leverage relevant success stories and case studies to build social proof in your outreach. Instead of focusing on “influencer marketing” they could have talked about the results they create for clients like me. Let’s look at an example.

Outbound 80

Outbound Cold Calling Case Study LinkedIn 80

Sales Hacker

FEBRUARY 18, 2020

This week on the Sales Hacker podcast, we speak with Tameka Vasquez , AVP of Global Marketing for the High-Tech and Manufacturing division at Genpact. Tameka is a Marketing and Business Development Strategist and educator with nearly a decade of experience in the tech industry. She’s also a professor of Marketing Management at St.

Trends 72

Trends Scale How To Channels 72

LeveragePoint

APRIL 12, 2019

The tectonic plates have shifted between buyer and seller: Skilled sales teams are no longer necessary to provide product or solution information, except when online marketing content is inadequate. To address uncertain and complex buyer processes, sales teams need well-developed skills, but they also need sharper and more focused tools.

Buyer 22

Buyer Case Study Marketing B2B 22