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Survey: How sales reps adapted to the pandemic

Zoominfo

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Last year, however, many stopped using events for prospecting, instead adopting old-fashioned methods like (gasp!) Prospecting in the event-less landscape.

Survey 246
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The 30 best sales resources on the internet

Nutshell

Below are the 30 best online resources for sales professionals to sharpen their fundamental skills and learn some new tricks. We’ve divided the list into three different categories for your convenience: podcasts, YouTube channels, and blogs. Ready to learn the strategies and tactics you need to succeed at sales in 2020 and beyond?

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5 Steps to An Impeccable 2020 Sales Enablement Strategy 

Crunchbase

First we discussed the key drivers of change she sees for the coming year: All B2B companies, no matter their size or digital maturity, will make sales enablement technology a priority in 2020. Despite creating a dedicated sales enablement function and staffing resources, few companies are actually meeting their sales enablement goals.

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How Sales Reps Are Hitting Quotas Without Hitting the Streets

Sales and Marketing Management

Covid-19 and subsequent office closures forced every sales team to use virtual channels in situations they never would have considered before the pandemic: complex buying cycles requiring careful orchestration by veteran sellers. Company size has no bearing on the willingness to use virtual channels.

Lead Rank 339
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Survey: How sales reps adapted to the pandemic

Zoominfo

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Last year, however, many stopped using events for prospecting, instead adopting old-fashioned methods like (gasp!) actually calling people on the phone.

Survey 130
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5 Ways to Adapt to Buyer Behavior in 2020

Hubspot Sales

Channels such as video and live chat mean that you can now engage people in meaningful, personal conversations from the first time they connect. Here are five ways to shift your sales strategy to adapt to buyer behavior in 2020. Until recently, there was a comfortable distance between you and your customer. The results were astounding.

Buyer 129
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How To Use Personas For Better Marketing

Zoominfo

Analyze Prospect And Customer Data. This way, you have a well-rounded understanding of who your actual prospects and customers are. Imagine being able to prospect whenever, wherever. link] pic.twitter.com/2zU4Npo3ld — ZoomInfo (@ZoomInfo) January 23, 2020. Selecting The Right Channels. Check it out!