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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

“In March 2020, live events were canceled overnight. One year later, we’re virtually in the same boat, with most organizations shifting to conducting online shows to generate leads and reach prospective buyers. With virtual conferences, prospective attendees are bombarded by sponsors. But there are some caveats to consider.

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Guide to Sales Automation: How to Streamline Prospecting

Zoominfo

We’ll keep it simple, Sales Automation in the process of leveraging software and artificial intelligence (AI) along with other digital tools to automate time-consuming sales tasks that normally take significant time away from selling activities. Sales automation tools are types of software that enables companies to automate the sales process.

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Sales Processes Research 2020 – Something Old, Something New

Sales Hacker

Despite the huge growth in marketing and sales automation, along with the growing popularity and acceptance of self-service sales processes, reports of the death of the salesperson are greatly exaggerated, to paraphrase Mark Twain. Prospecting for new leads in 2020 – the old and the new. How do people respond to a new lead?

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How video REALLY impacts remote sales in 2020 (according to data)

Gong.io

Two months ago, I bought some software. There are clear benefits to the winning software. For this report, we analyzed 12,282 sales opportunities from 2020 and looked specifically at video — how it’s used and its connection to win rates across SMB and enterprise sales cycles. Follow me to read upcoming research.

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How to Write Sales Cold Calling Scripts Using Data

Zoominfo

So unless you have your prospect’s direct contact info , you’re likely to have to deal with a gatekeeper receptionist. So whatever you pitch to your prospect needs to work for their purchase-savvy staff. Let’s say you’re selling timeclock software and your prospect is Fred, a Payroll Manager. Cold calls? Hello, [name]!

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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

“In March 2020, live events were canceled overnight. One year later, we’re virtually in the same boat, with most organizations shifting to conducting online shows to generate leads and reach prospective buyers. Hot leads come from speaking sessions With virtual conferences, prospective attendees are bombarded by sponsors.

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Disrupted, Not Derailed–Your Pipeline in the Time of Covid

Sales 2.0

My company, SalesRoads (North America’s leading B2B Appointment Setting and SDR Outsourcing firm), spends much of its time supporting the SaaS (software-as-a-service) industry, so we wanted to better understand their situation in this pivotal moment. The rest reported improvement. Interested in learning more?