Trending Articles

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How to Become a STAR Sales Leader

Steven Rosen

In this episode of the Sales Leadership Awakening Podcast, Margo Edris , Regional VP of Sales at Salesforce, shares insights on sales leadership and discusses topics such as handling challenges gracefully, preparing for coaching, and integrating fun into the workplace. She also provides valuable advice for women in male-dominated industries and stresses authentic interactions for success.

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Relationship Selling Begins with Asking the Right Questions

Anthony Cole Training

According to the 2023 Edelman Trust Barometer, “Only 59% percent of the 32,000 global respondents to the firm’s 23rd annual trust and credibility survey trust financial services to do what is right, compared to 75% who trust technology and 71% who trust education and food & beverage companies — the top 3 most trusted industries. In the United States, 57% of consumers trust financial services, an increase of 9 percentage points over 2022 findings.

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How To Simplify Marketing to Strengthen Your Business

Sales and Marketing Management

Simplifying your marketing approach can save you time and money while also making it more effective. Here are some practical tips to streamline your marketing and free yourself up to focus on what you do best. The post How To Simplify Marketing to Strengthen Your Business appeared first on Sales & Marketing Management.

Marketing 156
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4 Common Pitfalls of Marketing Campaign Models

SBI Growth

CMOs and their marketing teams utilize numerous resources and talent to ensure their campaigns perform well. But thorough preparation is just half the story: CMOs often struggle to drive the execution successfully, resulting in lesser impact and weaker ROI. With resources and strategic value at stake, avoiding common pitfalls while designing campaign models would go a long way in maximizing returns down the road.

Campaigns 177
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Six Strategies for Jumpstarting Your Small Business’s Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Six Strategies To Jumpstart Your Small Business for Growth Starting a small business is a wild ride—it’s thrilling, unpredictable, and packed with ups and downs. Whether creating a fantastic new product or launching a service that will wow the world, the path to business success requires a mix of intelligent moves and solid planning.

Strategy 101

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Consistently High Performing Organizations

Partners in Excellence

I suspect it’s trite to say, every leader wants to create a high performance organization or that people want to be part of high performing organizations. But what does it mean to be a high performing organization? In selling, is high performance “hitting our numbers?” Is it max’ing our comp plans? Is it about our personal success?

Scale 119
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Seven Tips for Making Conversations Customer-Centric

Sales and Marketing Management

Shifting to a customer-centric sales approach is not just a technique, it's a mindset transformation that leads to richer, more meaningful conversations where the customers’ needs are at the forefront. The post Seven Tips for Making Conversations Customer-Centric appeared first on Sales & Marketing Management.

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3 Actions to Grow Recurring B2B Sales Revenue

Force Management

In our recent webinar with Force Management Managing Director and Facilitator Brian Walsh, an audience member posed a question that we hear often in our work with B2B sales organizations:

B2B 106
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How To Use AI To Keep Your Financial Data Safe

Smooth Sale

Photo by The Digital Artist via Pixabay Attract the Right Job Or Clientele: How To Use AI To Keep Your Financial Data Safe With the increase in cyber threats and data breaches, maintaining the integrity and confidentiality of sensitive information has become paramount in today’s digital ecosystem. Artificial intelligence (AI) is progressively recognized as a powerful tool for fortifying data protection strategies.

Data 106
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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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Mastering Sales Leadership Through Preparation and Authenticity

Steven Rosen

In this article, Margo Edris delves into her winning strategy for coaching conversations, stressing the significance of meticulous preparation. Her emphasis on thorough readiness underscores its pivotal role in achieving success. She shares practical tips on time management, utilizing short meetings and communication tools to optimize efficiency and collaboration within her team.

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Cold Calling Was Never “Alive!”

Partners in Excellence

For years, the fashion has been to declare, “Cold calling is dead!” It always comes from people with a specific agenda. Those who believe inbound is the only thing that works. Or a newer fashion, espousing inbound generated outbound. Others promoting social engagement. Or any other engagement approach where “cold calling,” is the obvious foil.

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6 Steps to Improve Your Employer Brand and Boost Recruitment

The Center for Sales Strategy

In the travel industry, you want to be a “destination of choice,” meaning you are highly preferred or sought after by travelers for your attractions, amenities, and experiences. As an employer, you want the exact same thing. But what does that mean for you? How can you be a destination of choice? Remember, beauty is in the eye of the beholder. While one person might seek the rich history and cultural landmarks of London rather than the commercialization and street vendors of New York’s Times Squ

Travel 116
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What’s Behind Dismal Disney Earnings? 

Grant Cardone

The most magical place on earth might need to curb its reliance on cheap tricks. The latest Disney earnings report revealed that their parks sector… Hasn’t been growing as much as the company’s analysts initially predicted. Parks Sector Darkens Disney Earnings During the company’s fiscal Q2 report… Disney’s earnings revealed a mixed bag, to say […] The post What’s Behind Dismal Disney Earnings?

Report 86
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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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The Benefits of Due Diligence When Onboarding New Clients

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: The Benefits of Due Diligence When Onboarding New Clients When you’re staring down the barrel of a massive new client deal, it’s easy to lose focus on what needs to get done upfront. After all, if there’s a high price tag and the potential for lasting relationships within that client profile, this alone could be the key to finally unlocking your business growth.

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(4:32 Video) “Mastering Sales Leadership Through Preparation and Authenticity”

Steven Rosen

In this article, Margo Edris delves into her winning strategy for coaching conversations, stressing the significance of meticulous preparation. Her emphasis on thorough readiness underscores its pivotal role in achieving success. She shares practical tips on time management, utilizing short meetings and communication tools to optimize efficiency and collaboration within her team.

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Tips to Upsell and Cross-Sell to Current Clients

SalesFuel

Sellers have a major opportunity to cross-sell and upsell to current clients. But not all reps even make an attempt. This is a mistake, as they’re missing out on potential for increased revenue and loyalty. One reason may be the use of tactics that aren’t connecting with clients. SalesFuel’s Voice of the Sales Rep study found that 25% of sellers say it is getting harder to upsell.

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The 90-Day Rule: Optimizing Your Entire Sales Process

The Center for Sales Strategy

Even when you are excellent at closing a sale, your numbers can be down due to natural ebbs and flows in the economy or product demand. But there are other reasons why you might not see the sales you want and deserve: you might not be doing your homework. We get it; not everything your sales team does results in sales. And that’s okay, as long as you are prepping for future sales.

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Sales Effectiveness: The B2B Sales Leader's Guide

This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment.

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Mistakes to Avoid When Managing Different Income Streams

Grant Cardone

Managing multiple income streams is a game-changer when it comes to entrepreneurship. It is how the most successful people you can think of achieve financial freedom. Still, I see young entrepreneurs making big mistakes when they add another line of revenue. These are the most common so you can avoid them… Dos and Don’ts for […] The post Mistakes to Avoid When Managing Different Income Streams appeared first on GCTV.

Revenue 82
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Six Things Contractors Can Do To Improve the Bottom Line

Smooth Sale

Photo by Geralt via Pixabay (feedback) Attract the Right Job or Clientele: Six Things Contractors Can Do To Improve the Bottom Line Varying companies do best when they are willing to learn from one another, as similar issues often arise. Learning how others handle matters provides a more comprehensive array of knowledge and helps us serve staff and employees well.

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How to Create High-Quality Ebooks: Tips for Content Development

SocialSellinator

In today's digital landscape, ebooks have become invaluable tools for businesses and content creators alike. Offering a wealth of information in a convenient, accessible format, ebooks can serve as powerful assets in content marketing strategies. However, creating a high-quality ebook requires careful planning, thoughtful content development, and strategic promotion.

eBook 79
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Problem-Market Fit….

Partners in Excellence

We, including me, have always focused much of our product development and GTM strategies around the concept of “Product-Market Fit.” Suddenly, I realized there is a much better way to look at this. The challenge with the concept of Product-Market fit is that it biases the way we look at things. As a result, it biases the solutions we create, the way we bring them and present them to market, and how we position ourselves in the markets.

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.

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5 Productive Lead Sources for Fast Revenue

The Center for Sales Strategy

As a sales manager, you know the frustration of watching your pipeline slow down to a trickle. When you need a boost of new opportunities to drive revenue quickly, it's time to look beyond your typical marketing channels. Here are five lead sources offering a "short route to revenue" to help fill your funnel quickly.

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Planet Fitness Feeling The Inflation Burn

Grant Cardone

After nearly 30 years of building a reputation as the “affordable gym option”, Planet Fitness is finally raising its subscription membership prices. Yet, the reason for this shift leaves a lot to be said about how the company is being run as a whole. Planet Fitness Fights Back Starting this summer, the base membership that […] The post Planet Fitness Feeling The Inflation Burn appeared first on GCTV.

Company 96
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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: What Is Your Merch Actually Doing For Your Business Growth? Brand merchandise is an age-old business tool that’s been in full swing at industry events and trade shows for decades. Brands have expanded their merch reach to include everyday consumers via in-store goodies and additional treats.

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Golf Is a Mind Game: And So Is Sales

Membrain

It’s no secret that I love golf. I’ve been watching the documentary Full Swing. In the second season, there’s an episode about a player named Wyndham Clark. He’s a PGA golfer who won the Wells Fargo Championship in 2023.

Sales 81
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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. How can you better connect with these consumers?

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“Why I’m So Interested In Selling,” George Bronten

Partners in Excellence

Preface : George Bronten and I have been friends for years. I first met him because I was intrigued by the capabilities of Membrain. It’s one of the most interesting technologies, I’ve seen. I think George and I recognized similar passions with technology, business and selling. Since that introductory meeting, we continue to have conversations about the state of our profession and its future.

Vendor 68
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Should I Use a Financial Services-specific CRM?

Nutshell

When you offer financial services, your business often has industry-specific challenges that other industries may not relate to. But does that mean you should use a financial services-specific CRM over a general-purpose one? Or are you potentially losing out on great features by getting narrower? Read on to learn the differences between CRMs for financial services companies and general-purpose CRMs and which one would work best for you!

CRM 62
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GameStop Comes Back As Meme Stock Rockets

Grant Cardone

The scourge of Reddit day traders has made its comeback on Wall Street. On May 13th, GameStop’s value exploded as the meme stock caught the attention of traders once again. But how did the near-defunct retailer get this boost? But more importantly… Is it here to stay? What Brought Back GameStop’s Meme Stock Status Three […] The post GameStop Comes Back As Meme Stock Rockets appeared first on GCTV.

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