The ROI Guy

JULY 18, 2012

Used by sales professionals and channel partners in workshops, or self-service by prospects via the web, the tool collects information about the current computing needs and then projects the TCO for the two alternatives using industry research for a company of similar type and size.

Case Study 63

Case Study Analysis Study Channels 63

Zoominfo

MARCH 4, 2021

Construct a lead scoring and qualification system – Filtering unfit leads saves time later in the sales process, and consider that 79% of B2B marketers have not established a system for lead scoring. Email marketing campaigns require more thought into the different personas and audiences your team is targeting.

Lead Generation 246

Lead Generation Ideal Customer Profile Lead Rank Lead Scoring 246

Allbound

JUNE 12, 2019

With scale comes two concerns: practical system scalability and pricing. When your solution delivers everything partners need to succeed up front and when they need it—from marketing assets to case studies to lead-qualifying worksheets—scaling your partner program becomes easy and seamless.

System 67

System Scale Guarantee Channels 67

Act!

APRIL 25, 2024

Go the extra mile and use a CRM system to collect and organize a prospect’s details in a centralized dashboard. Let’s say your first email concludes with a call to action (CTA) to download a case study. You can set up an automated follow-up with an email template to check whether they had a chance to go through the case study.

Social Media 52

Social Media How To Case Study ACT 52

BuzzBoard

MARCH 28, 2024

These could range from CRM systems to email autoresponders. The contemporary digital sales process places a massive emphasis on creating sales enablement content, including blog posts, case studies, FAQs, video tutorials and more. Equip yourself to confidently navigate these potential hurdles.

Webinar Metrics 98

Webinar Metrics Case Study Comparison Small Business 98

Close.io

SEPTEMBER 19, 2019

Zuora’s account-based outbound system (integrating outbound marketing + outbound prospecting) defies that impatience and generates massive revenue (60%–70% of it) in a market where accounts can take years to consider, decide, and buy. Businesses love the recurring revenue.

Outbound 60

Outbound Case Study Ideal Customer Profile Account 60

Pipeline

APRIL 1, 2024

You need a proper scoring system in place before your sales team takes them up. Create Case Studies Want to convince your audience that your logistics services can drive the promised results? Create case studies to support your pitch. Case studies also build niche expertise and boost credibility.

Lead Rank 52

Lead Rank Lead Scoring Pipeline Sales Qualified Lead 52

Zoominfo

SEPTEMBER 22, 2022

A marketing technology stack is the set of tools marketers use to execute their everyday tasks, from analytics platforms to task management systems. Key components of a martech stack Your tech stack should be a full-funnel operating system. Do I have the people to operate this system?

Demand Generation Targets 130

Demand Generation Targets Top of Funnel Scale Marketing 130

Zoominfo

APRIL 23, 2019

This will allow you to make a much more compelling case for your services when you follow up with them later. Implement a referral system. In order to make your services more attractive, consider reaching out to top performing clients to create case studies. Bring in more referrals with a reward system.

Buyer Persona 145

Buyer Persona Social Media Marketing Case Study 145

Sales and Marketing Management

FEBRUARY 5, 2021

Here’s a five-step guide on how to revitalize your existing sales engagement systems, as well as look at some of the benefits you can expect along the way. . And like any living body, its systems have to integrate to function efficiently. Once your tech systems kick your operations into gear, it might feel like your work is over.

Scale 177

Scale Maximizer Strategy How To 177

Sales Hacker

DECEMBER 14, 2022

Sales enablement systems generate authentic communication with your team. Sales teams need automated processes and systems that adjust to continuous change. Case studies. Make new case studies and customer profiles to enhance sales knowledge. The basics: What is sales enablement? Objections. Collateral.

Sales Meeting 89

Sales Meeting Meeting Collateral Ideal Customer Profile 89

Partners in Excellence

SEPTEMBER 18, 2014

I’m working with an organization implementing it’s first CRM system. How much time should the be spending on the CRM system each day?” With CRM, it will take the same time, except you will be using the tools embedded in the CRM system to help do this. As you know they’re already running full out.

System 90

System CRM Territories Call-back 90

Sales Management Plus -- SMP

FEBRUARY 13, 2024

SMP is a powerful distribution CRM system that can help streamline your sales and marketing efforts. The visualizations make it easy to understand the data and identify patterns or trends across any bit of sales or product data in your CRM or ERP system. Run a list of similar customers and send them a case study.

Distribution 52

Distribution Case Study Webinar Metrics Follow-up 52

Sales and Marketing Management

AUGUST 9, 2020

literature, white papers, articles, case studies and other educational materials further cements the first responder in the leadership position. You now have the sales stages for the CRM system. Drive inquiries into a CRM and marketing automation system within a minute of the prospect submitting their form.

Sales Qualified Lead 177

Sales Qualified Lead Lead Rank Marketing Qualified Lead Lead Scoring 177

Mindtickle

JUNE 15, 2023

Continuing the motif of “quality over quantity,” Forrester’s Amy Bills and Jennifer Bullock applied this to the creation of customer case studies. Instead of producing a case study with every available customer, focus on creating a few high-quality stories that address common customer questions and concerns.

B2B 52

B2B Case Study Study Vendor 52

Partners in Excellence

MARCH 25, 2023

Look for a platform that allows you to create and manage different types of content, such as sales decks, case studies, product brochures, and videos. Showpad also offers integrations with popular CRM systems and marketing automation tools, making it easy to integrate into your existing sales and marketing workflows.

Lead Rank 62

Lead Rank Case Study Analytics Lead Scoring 62

Sales and Marketing Management

FEBRUARY 5, 2021

Here’s a five-step guide on how to revitalize your existing sales engagement systems, as well as look at some of the benefits you can expect along the way. . And like any living body, its systems have to integrate to function efficiently. Once your tech systems kick your operations into gear, it might feel like your work is over.

Maximizer 156

Maximizer Strategy Lead Rank Lead Scoring 156

Sales and Marketing Management

OCTOBER 9, 2020

To do this at scale, you need systems and a repeatable process in place. This content can include blog posts, case studies, whitepapers, or media coverage – as long as it highlights who we can help and how. Share case studies and other content that reminds them of specific people they know. Active stage.

Referrals 177

Referrals Company Scale Case Study 177

Zoominfo

OCTOBER 5, 2021

Consider this TV spot highlighting struggles within the American education system and IBM’s efforts to improve schools across the country. Simply reach out to top customers and ask if they’re willing to talk about their success with your product—just as you would for a case study. IBM ran an ad supporting U.S.

Examples 130

Examples B2B Microsoft Case Study 130

Highspot

JANUARY 29, 2024

Build on Success Stories: Share success stories or case studies that resonate with the prospect’s situation. Case Studies: Analyze real-world case studies to illustrate successful negotiation strategies and tactics. Timely Follow-Up: After initial discussions, follow up promptly and consistently.

Negotiation 52

Negotiation Closing Case Study Buyer Persona 52

The Pipeline

JULY 10, 2014

Commerce is the whole system of an economy that constitutes an environment for business. The system includes legal, economic, political, social, cultural and technological systems that are in operation in any country. But few go into the clients’ world.

Case Study 275

Case Study Objections ROI System 275

The ROI Guy

SEPTEMBER 21, 2011

To address this opportunity, Alinean developed the ShoreTel TCO Tool to compare total cost of ownership (TCO) for various unified communications systems, and quantify the advantages of ShoreTel's solutions.

Case Study 45

Case Study Tools Study Enterprise 45

Sales and Marketing Management

JUNE 16, 2017

Case study : Airbnb: For companies that already have a viable product or service, growth hacking can help drive awareness. Case study : Slack: Two weeks prior to launch, Slack co-founder Stewart Butterfield sent a memo to his development team. The most famous example? Airbnb penetrating Craigslist’s marketplace.

Penetration 153

Penetration Case Study Lead Rank Hotels 153

BuzzBoard

MARCH 24, 2024

This approach allows digital marketing professionals to achieve improved results by systemically comparing two versions of a campaign to ascertain which performs better. Discover more by exploring these case studies and others by [clicking here](hyperlink to a related blog post on A/B testing).

Campaigns 52

Campaigns Strategy Case Study Demographics 52

Emissary

FEBRUARY 9, 2021

Click to View Case Study. They grows open-source utilization into commercial relationships by expanding use cases and demonstrating value in POCs that justifies deployment in mission-critical systems. Emissary assists with account based sales strategies that deliver results for Elastic. The challenge? The solution?

Account 52

Account Strategy Case Study Decision Maker 52

Zoominfo

JANUARY 8, 2021

Knowing prospects’ buying behaviors and developing a lead scoring system will determine when your sales team needs to step in. . With ZoomInfo, we’ve increased the number of meetings scheduled by 85% and have decreased our email bounce rates by 13%” – David Donnelly, Digital Marketing Manager at Digitcom (see the case study ).

Lead Rank 246

Lead Rank Marketing Qualified Lead Lead Generation Ideal Customer Profile 246

SugarCRM

JANUARY 28, 2020

5 Key Triggers that Signify Switching Marketing Automation Systems is the Right Decision. It’s hard to see your goals not being reached month after month and still watch your competitors achieving results with other systems. Don’t just go in asking for a new system. Your current vendor is not offering the support you need.

System 29

System Marketing Vendor SugarCRM 29

Zoominfo

JANUARY 5, 2021

And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers. Here’s what happens: sales reps spend countless hours jumping between systems—copying and pasting information. See the case study. What happens when your data source and CRM don’t sync up?

SalesForce 173

SalesForce Meeting Marketing Lead Rank 173

BuzzBoard

OCTOBER 26, 2023

The ability of AI tools to coherentlyly mesh with your existing systems can be the difference between an asset and a headache. Look for connectors, APIs, and plugins that facilitate smooth data flow between systems. First and foremost, take stock of your existing software and processes. Furthermore, assess the ease of implementation.

Sales Tools 104

Sales Tools Tools Vendor How To 104

Pipeliner

JANUARY 6, 2024

Case Study: From School Hater to Education Hero: Jerome shares the inspiring story of a successful entrepreneur who transformed his aversion to education into a passion for fixing the system. We discuss how to identify your “next intensive”—a meaningful project that aligns with your values and skills.

Case Study 59

Case Study Face-to-face Education Analysis 59

Sales and Marketing Management

JUNE 26, 2017

The key is to leverage technology that identifies a web visitor’s company if they are a known or unknown lead in the system, and then ties it back to their CRM/MAP to know if the visitor belongs to a segment with an open opportunity. A Case Study on Successful Web Personalization. .

Pipeline 185

Pipeline Case Study Decision Maker Ideal Customer Profile 185

Sales Hacker

MAY 1, 2020

Give Your Customer Case Studies of Your Successes. Visualize the systems your customer is used to seeing, then align the problem to their process. Step 5: Give Your Customer Case Studies of Your Successes. Tips for killer case studies. If you don’t have a case study, get one!

Case Study 105

Case Study How To Study Ideal Customer Profile 105

LeadFuze

DECEMBER 31, 2021

What does Sales Case Study means? The focus of a case study should be on how your company helped someone, not about the success or failure of your business. Sales case studies give you the opportunity to show your product in a way that is most appealing. The Importance of a Sales Case Study.

Case Study 52

Case Study Study Hiring How To 52

Pointclear

JULY 26, 2018

She also sends the testimonials out to salespeople and adds them to the testimonial storage space in the CRM system. Case studies. Not all radio program podcasts lend themselves to being used as case studies, but Jane notices that with a little work, this program fits the basic criteria. E-books and white papers.

Case Study 100

Case Study PointClear Study Social Media 100

Zoominfo

APRIL 22, 2018

Work with your marketing team to offer prospects relevant case studies and content that showcase your company’s credibility. . Ask the prospect questions like: “If your current system remains the same, how will it impact your business a year from now?” Reference targeted case studies.

Prospecting 235

Prospecting Case Study Study Sales Cycle 235

Sales and Marketing Management

OCTOBER 21, 2019

They aggregate context, information and preferences from a number of sources into their system, so vital information is easily found. There’s nothing more frustrating than having a prospective customer on the hook, then having to spend precious time combing for just the whitepaper or case study that fits their needs.

Top of Funnel 136

Top of Funnel Hiring Commission SAP 136

Zoominfo

JANUARY 18, 2021

Additionally, CRM systems help companies streamline processes— they consequently improve productivity and profitability. This is where CRM systems come into play. In regards to implementing a CRM system, it’s a no-brainer — you need it. And your CRM system is no exception. Need more convincing?

CRM 100

CRM Ideal Customer Profile Data Strategy 100