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How to Define and Leverage Indirect Channels to Maximize Manufacturing Sales

Miller Heiman Group

Channel sales present a challenge for several industries, but it’s a particular concern for manufacturers. Additionally, some organizations struggle to clearly define the difference between channel customers and the end-user. Let’s explore the key success factors for manufacturers to maximize sales through indirect channels.

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Sales Talk for CEOs: The Easiest Way to Get More Business with Barry Trailer (S5Ep5)

Alice Heiman

Believe it or not, expanding within your existing customer base can yield better returns than braving new territories. Barry Trailer from Sales Mastery Advisors highlights a goldmine of opportunity: diving deep into repeat and referral sales. Furthermore, while data is crucial, it’s quality over quantity.

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A Get-Well Plan for Sales Ops in the New Year

SBI Growth

Get the help needed to influence those you can’t fully control. Within your sphere of influence, you can deliver results for sales leadership. Don’t do a territory redesign project without knowing exactly who you’re targeting. Channel / Routes-To-Market – Understanding BPM’s and Personas will provide a base line here.

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Building a Sustaining Partner Community: a Channel Strategy

Your Sales Management Guru

Channel Strategy: Building a Sustaining Partner Community. -A What I would like to do in this blog is attempt to document and tell the story of one Worldwide channel focused software organization that did it the best– at building their channel. A Case Study-. Do I have your attention YET? Not simple spreadsheet budgets.

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Are You Building Pipeline in Squads or Pods?

SalesforLife

Honestly, it’s crazy to think that in 2019 and going into the 2020s, some companies aren’t thinking holistically as a selling unit about how to target key accounts , geographic territories, or verticals. Your channel partners (the ecosystem that may help influence the deal), and. Account executives (your quarterbacks).

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HR Saves Sales From the End of the World

SBI Growth

It’s especially for HR leaders to increase their Sales recruiting channels. Q1 of 2013 is a busy time to refill empty Sales territories. Then, go to that group (join it if you must) and look for “Top Influencers.” Call To Action Filling those empty sales territories quickly can be done. Follow these steps: 1.

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Q3, Q4 and Beyond

Pipeliner

Work the Channels – Jay McBain, Chief Analyst – Channels, Partnerships and Ecosystems at Canalys and 2021 Channel Influencer of the Year states that 75% of world trade flows through indirect channels. So, towards year-end, it’s critical to engage with your channel partners for territory and account planning.