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Why Customer Loyalty Isn’t Always About More Choices

No More Cold Calling

I wasn’t cold calling , I was calling a referral—who, by the way, had no contact information on his email signature. That’s just plain rude, and it’s certainly not how to build customer loyalty. I found the answer in this post by Mareo McCracken: “ How to Create Immediate Customer Loyalty.”

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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing. BDRs typically make 17 attempts per contact (distributed between social media, phone calls, and emails).

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Truth or Lies: Can You Tell the Difference? [November Referral Selling Insights]

No More Cold Calling

Or are you sticking with your current prospecting strategy—“personalized” marketing and social media blasts? Newsflash: That’s all just tech speak for “cold calling.”). Why Customer Loyalty Isn’t Always About More Choices. That’s just plain rude, and it’s certainly not how to build customer loyalty.

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Stop Cold Calling and Start Lead Nurturing

Markempa - Inside Sales

I recently was called by the CEO of a small technology company who was wondering how to optimize his lead generation team’s cold calling efforts. He called me after two salespeople just quit, and he said, “I’m about to give up on cold calling and start doing inbound marketing.

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Is it Ever The Right Time? – Sales eXchange 208

The Pipeline

In some instances it makes sense, calling an accounting firm in the March April timeframe, or a school supply company in August; these are times those companies are busy executing, having made purchase decisions much earlier in the cycle. Not for you, the time is now. You can start and create a gateway by asking “is it ever a good time?

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Applying Sales 2.0 in Real Life

Sales 2.0

We were executing a standard cold calling routine based on a list until Jason showed me the power of Linkedin. There is a cool tool called SocialPandas that I use to help with lead gen via Twitter. We are going to continue to use Linkedin and Twitter for outreach and experiment with some inbound marketing tactics.

Hiring 384
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Percentage of sales success. How low can you go? | Sales Training.

Jeffrey Gitomer

Tweet Share Jeffrey, I have to make 50 cold calls a week.” ” “Is there a better way to do that than cold calls?” ” The cold call is THE lowest percentage sales call. .” ” The cold call is THE lowest percentage sales call. Everyone has to.”

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