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4 Ways the Pandemic Changed B2B Communication (From A Nationally-Representative Survey)

Sales Hacker

Too many sales teams, though, are continuing to use the same general tactics they used pre-2020. While we’re not yet able to claim victory over the pandemic, it’s time sales leaders think about what B2B sales might look like in a post-COVID world. We conducted a follow-up survey in July 2020 and again in February 2021.

Survey 108
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3 Types of Intent Data That Can Change How You Prospect Forever

Sales Hacker

Intent data can change how you prospect, manage the sales cycle, and close deals. What if you had access to your prospects’ buying windows (time periods when they are most likely to buy)? Consider this — most ( if not all) your B2B prospects or target accounts are tenants in commercial buildings where they occupy space.

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CMO Secrets to Impacting the Sales QBR

SBI Growth

For many marketing leaders the sales team’s QBR is an afterthought. Marketing typically provides updates to the sales team with a rear-view mirror approach. World Class CMO’s pursue involvement in sales QBRs. In some cases the sales team uses the QBR as an open forum to ambush marketing. The event is often reactive.

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How to Create An Ideal Client Profile

Zoominfo

An ideal client profile should inform teams about potential clients that would make good prospects, as well as which ones aren’t. Similar to your ideal customer profiles (ICPs) , ideal client profiles allow you to construct marketing materials and content that are highly relevant to top-of-funnel clients. What does that even mean?

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10 Rules for a High-Performance Sales Development Team

Autoklose

Sales is challenging. Having proven rules to follow adds to predictability, which is of paramount importance to every high-performance sales development team. We’ve analyzed all that data and come up with these 10 tips for building and managing a high-performance sales development team. Table of Content 1. Scale Carefully 3.

Hiring 98
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Customers Are Irresponsible When They Don’t Answer Our Prospecting Calls!

Partners in Excellence

He poses the premise they should do this by answering every prospecting call they get–since sales people presenting their solutions will give the customer insights and ideas to improve their business. He goes further to imply execs are being irresponsible in not answering every prospecting call.

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Sales Process vs. Sales Methodology: Why You Need Both

Hubspot Sales

There's no denying that sales can be chaotic. Prospects can be unpredictable. Sales technology might be unreliable, and every rep is bound to deal with their share of curveballs here and there. Sales orgs need to do what they can to keep things on as even a keel as possible.