How Dynamic, Digital Listening Can Boost Sales Timing
Sales and Marketing Management
DECEMBER 14, 2014
'Issue Date: 2014-12-15. Author: Micheline Nijmeh. Teaser: Advanced, real-time analytics can reveal a prospect’s engagement not only with email but also with any sales content – down to a very granular level. Using this "digital listening," salespeople can gain the insight they need to time their engagement and deliver the most tailored follow-up.
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