Trending Articles

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Seven Tips for Making Conversations Customer-Centric

Sales and Marketing Management

Shifting to a customer-centric sales approach is not just a technique, it's a mindset transformation that leads to richer, more meaningful conversations where the customers’ needs are at the forefront. The post Seven Tips for Making Conversations Customer-Centric appeared first on Sales & Marketing Management.

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Pump it Up for Sales Performance

Understanding the Sales Force

Perhaps you thought I was going to write about the inflatables locations called Pump it Up, where young children go to birthday parties. I recall that we hosted a couple of parties there when our son was small and probably attended several more for his little friends. This is not an analogy about inflatable trampolines, but it is about the analogy between pumps and sales and for variety, it will be two separate stories instead of one culminating in pumping up sales.

Hiring 193
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3 Barriers to Connecting with Prospects

Anthony Cole Training

In today’s world of banking and insurance, it is increasingly more difficult to get the attention of a prospective buyer after only a few outreach attempts. We are all busier than ever before with multi-media coming from every direction. So, how do you stay consistent (and persistent) in your outreach with a prospect while remaining sensitive to their daily lives and the distractions they face?

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Your Prospect Has All The Answers

Mr. Inside Sales

Who do you think knows why your prospect buys? Who do you think knows when your prospect is going to buy? Or who they like to buy from? The answer, of course, is your prospect! The problem for many sales reps, is that they prefer to pitch and talk at prospects more than they actually ask questions and listen. Sounds simple, but trust me, it isn’t. To prove this, just listen to a few phone calls of yourself or some of the reps in your office.

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Buyer & Customer Engagement: A Digital Exhaust Methodology

Unlock growth through customer-centric campaigns that deeply understand buyer journeys from awareness to post-purchase. This eBook shows how aligning marketing, sales, and customer service via an "outside-in" approach resonates with audiences, fosters trust, and drives loyalty - outperforming "inside-out" product-focused tactics. Gain a competitive edge through customer insights!

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Growth Risks for 2024: Getting Your Talent Right

SBI Growth

2024 has all the signs of a prosperous year for CEOs: 52% of surveyed leaders report accelerating demand into the start of the year, with many more prioritizing growth as a core element of their value-creation strategy. However, meeting these goals will require more than just a robust plan; CEOs need a go-to-market (GTM) team that can execute it effectively.

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3 Actions to Grow Recurring B2B Sales Revenue

Force Management

In our recent webinar with Force Management Managing Director and Facilitator Brian Walsh, an audience member posed a question that we hear often in our work with B2B sales organizations:

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How to Help Your Employees Beat the Heat This Coming Summer

Smooth Sale

Photo AI Generated via EvaMichalkova Attract the Right Job or Clientele: How to Help Your Employees Beat the Heat This Coming Summer It’s not quite summer yet, but the temperature has been climbing steadily, and the fear of a stuffy office building settles in again. Nobody likes to work in a hot office. Why? The downside is it’s tiring, reduces productivity, and is stressful for your employees.

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4 Steps to Drive Seller Adoption of Digital Tools

Sales and Marketing Management

This four-step plan allows sales enablement leaders to transform buyer enablement and empower sellers to leverage and reinforce new content and tools in response to an evolving buying landscape. This framework will ultimately result in enhanced seller-led interactions that align with buyer needs. The post 4 Steps to Drive Seller Adoption of Digital Tools appeared first on Sales & Marketing Management.

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6 Steps to Improve Your Employer Brand and Boost Recruitment

The Center for Sales Strategy

In the travel industry, you want to be a “destination of choice,” meaning you are highly preferred or sought after by travelers for your attractions, amenities, and experiences. As an employer, you want the exact same thing. But what does that mean for you? How can you be a destination of choice? Remember, beauty is in the eye of the beholder. While one person might seek the rich history and cultural landmarks of London rather than the commercialization and street vendors of New York’s Times Squ

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How B2B Buying Has Changed – And How Sales Teams Must Adapt

A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.

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Leadership Accountability in Sales Burnout

Steven Rosen

In this episode of the Sales Leadership Awakening podcast, Steven Rosen and Colleen Stanley discuss the impact of burnout on performance and productivity and offer strategies for leaders to create an environment that decreases burnout and stress. They emphasize the importance of time management, setting clear expectations, and recognizing and celebrating achievements.

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Maybe We Are Looking At Sales Productivity Incorrectly….

Partners in Excellence

It seems like everything I read about sales productivity is focused on doing more. I see all sorts of insights, sage advice, and technology that helps improve our productivity and efficiency. These offer the potential of freeing up time. But it’s interesting how we fill the time we theoretically gain. It seems we fill the time doing more of that same stuff, rather than doing other things that may be neglected, or for which we have not enough time.

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How Expert Attention to Office Space Assists Business Growth

Smooth Sale

Photo by Moritz 320 Attract the Right Job Or Clientele: Expert Attention to Office Space Assists with Business Growth An office space is more than just a selection of rooms and furniture that allow your team to do their job. It’s an important asset of the business. How you care for it can determine how effectively your team can get their work done, help you meet your responsibilities as an employer, and even affect how your brand is perceived.

Hiring 101
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Shiny Object or Solid Strategy? What You Should Know Before Jumping on the Latest Trend

Sales and Marketing Management

Fostering a culture that values innovation and is open to calculated risks is essential. However, accepting that not every trend will yield positive results creates an environment where learning from failures is as valued as celebrating successes. The post Shiny Object or Solid Strategy? What You Should Know Before Jumping on the Latest Trend appeared first on Sales & Marketing Management.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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GameStop Comes Back As Meme Stock Rockets

Grant Cardone

The scourge of Reddit day traders has made its comeback on Wall Street. On May 13th, GameStop’s value exploded as the meme stock caught the attention of traders once again. But how did the near-defunct retailer get this boost? But more importantly… Is it here to stay? What Brought Back GameStop’s Meme Stock Status Three […] The post GameStop Comes Back As Meme Stock Rockets appeared first on GCTV.

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5 Ways to Develop a Top-Notch Sales Pitch Presentation

SalesFuel

As B2B sales grow more competitive, a strong sales pitch presentation may determine whether you cruise or lose. Identifying pain points and developing a cohesive narrative will communicate the solutions that are crucial to your success. One Sales Pitch Presentation Does Not Fit All Prospects The more specific and tailored you can be with your message the better.

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The Spaces In Between….

Partners in Excellence

Recently, I’ve been noticing something new, something I haven’t been paying sufficient attention to. It struck me in a conversation with a colleague yesterday. We were talking about organizational design, performance, and a number of issues. She presented a chart, the one below is a cleaned up representation of the chart. The content of the chart is irrelevant to this discussion, but each block represented a different part of the GTM organization, their roles, responsibilities, and k

Fashion 103
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Life Experiences Can Accelerate Career and Business Growth 

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Life Experiences Can Accelerate Career and Business Growth Our journey through life, spanning various decades, often reveals surprising insights. Looking back, we might even be grateful for those who treated us poorly. Their harsh actions sharpened our senses and guided us toward a better path, teaching us valuable lessons.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Golf Is a Mind Game: And So Is Sales

Membrain

It’s no secret that I love golf. I’ve been watching the documentary Full Swing. In the second season, there’s an episode about a player named Wyndham Clark. He’s a PGA golfer who won the Wells Fargo Championship in 2023.

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Spaving: The Latest Spending Trap You’re Falling For

Grant Cardone

Nowadays, everyone is trying to sell you something. This also means that reckless and impulsive spending has never been easier. Now a new phenomenon, “Spaving”, highlights this issue and demonstrates how easy it is to throw money at things we don’t need. Spaving: The Latest Spending Craze Spaving is a pattern in which stores and […] The post Spaving: The Latest Spending Trap You’re Falling For appeared first on GCTV.

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9 Strategies Successful Online Marketers Use to Stay Focused

Fill the Funnel

When it comes to being focused and organized, the self-help industry has no shortage of quotes. You may have seen lines such as these… “Your focus determines your reality!” “Focus is more important than genius.” “Focus on the solution and not the problem.” All these maxims and platitudes sound good, BUT they’re too general to […] The post 9 Strategies Successful Online Marketers Use to Stay Focused appeared first on Fill the Funnel com.

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Cold Calling Was Never “Alive!”

Partners in Excellence

For years, the fashion has been to declare, “Cold calling is dead!” It always comes from people with a specific agenda. Those who believe inbound is the only thing that works. Or a newer fashion, espousing inbound generated outbound. Others promoting social engagement. Or any other engagement approach where “cold calling,” is the obvious foil.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: What Is Your Merch Actually Doing For Your Business Growth? Brand merchandise is an age-old business tool that’s been in full swing at industry events and trade shows for decades. Brands have expanded their merch reach to include everyday consumers via in-store goodies and additional treats.

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Securing Appointments Through Social Selling

The Center for Sales Strategy

The most common frustration I hear from B2B sales and marketing leaders is their inability to secure first appointments with qualified prospects. The common sentiment that I hear over and over again is this. “We do really well as a sales team when we have an opportunity to tell our story. But we’re just not getting enough at-bats.” For several years, traditional outbound prospecting methods (cold calling and email) in B2B selling have become less productive.

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Can Starbucks Bounce Back from Lukewarm Earnings?

Grant Cardone

At the end of Q2, Java Juggernaut, Starbucks, reported it had seen its earnings and traffic crash. Not only that, but the coffee chain is underperforming in its two strongest markets. Between inflation and controversy, this is not as shocking as it might have been in the past. Nonetheless, Starbucks has a plan to return […] The post Can Starbucks Bounce Back from Lukewarm Earnings?

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Why Culture Is One Of The Top Team Productivity Tools

SalesFuel

Are your employees supportive of your workplace culture? When employees feel positive about their company’s culture, they are more engaged with their work. And culture can be one of your top team productivity tools when you roll out new sales technology and initiatives. Why Culture Is One Of The Top Team Productivity Tools In a poll published by Gallup and Workforce , engaged employees described their workplace culture as “caring,” “innovative” and “professional.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Consistently High Performing Organizations

Partners in Excellence

I suspect it’s trite to say, every leader wants to create a high performance organization or that people want to be part of high performing organizations. But what does it mean to be a high performing organization? In selling, is high performance “hitting our numbers?” Is it max’ing our comp plans? Is it about our personal success?

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Expanding Nutshell’s conversational AI with Notetaker 

Nutshell

Sometimes, typing notes about a customer call or interaction with a prospect just isn’t as fast as you’d like it to be, especially if you have a lot to write down. Introducing Nutshell Notetaker, the new voice-to-text tool as part of Power AI , our plan powered by artificial intelligence. Notetaker helps you get your thoughts down faster. With Notetaker, you’ll be able to quickly and accurately add notes, comment on logged activities, mention teammates, and write emails in Nutshell—all using you

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Mind Over Time: 10 Lessons to Boost Your Productivity

The Center for Sales Strategy

We've all been there — feeling overwhelmed, scattered, and struggling to get things done. The traditional approach tells us to buckle down, make a to-do list, and manage our time better. But what if the real key to productivity lies not in rigidly scheduling every minute but in learning to manage our minds? David Kadavy's "Mind Management, Not Time Management" offers a fresh perspective and practical tips for boosting productivity by harnessing the power of your most precious resource — your att