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Surviving Tough Times….

Partners in Excellence

Businesses, industries and markets are being restructured, profoundly. As I work to advise them, I stumbled on something I wrote in early 2001, another period of economic challenges. Since 2001 we’ve been through slowdowns a couple of times. Get the data, understand it, and face the music. Focus, focus, focus.

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4 Steps to Ensure AI/ML has the Right Data to Learn

Xactly

As the market races to deliver AI products targeted at sales users, it’s just a matter of time – a few years, if not a few months – before AI becomes a trusted part of the sales professional’s daily technology stack, giving useful advice and admonitions throughout the rep’s day. Data is the Key Differentiator. Gathering the Right Data.

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The Importance of Branding in Today's B2B Customer Acquisition

SBI Growth

Branding metrics, even when quantified with reliable data can be looked upon with reservation. This quote says it all: “Marketing is a service- based organization. We do not create marketing for the sake of marketing.”. For an emerging brand, marketers must provide air cover for sales reps to gain traction.

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SMS sales: How B2B sellers can close more deals with text messages

Nutshell

To be clear, we aren’t suggesting that you quit calling your prospects or give up on email marketing. Just like with email marketing, there are software tools available to make your SMS sales efforts more effective and efficient. EZTexting: EZTexting is a leader in the SMS marketing and sales industry. billion messages.

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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Companies are increasingly implementing technology to bring efficiency to their workforce. Learn why automating your documents is key to sales success.

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Closing Time: Learning Lessons From AI

Velocify

In the classic sci-fi film “2001: A Space Odyssey,” two astronauts find their lives in jeopardy when an onboard ship computer thinks it is smarter than the humans that built it and takes over their space mission. Lenders that can strike a balance between technology and human touch will prosper in this rapidly evolving market.

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Choosing the Right Sales Metrics for Management

SalesLoft

Concur, one of the oldest SaaS companies , only moved from selling CD-ROMs and traditional on-premise software licenses to a SaaS model in 2001. Therefore, data about what happens during the sales process could be tracked for the first time. However, this newly available sales data created a new issue – what do we do with it?