Cold Email, Warm Leads: Where Does Good Data Come From?
DiscoverOrg Sales
FEBRUARY 19, 2018
We’ve seen lists with a 40% bounce rate ( yes, really ), and many others around 15% … but few people in sales and marketing rely on lists alone. Our squeaky-clean data is in a league of its own, but we wanted to see how it stacked up in real life, which can be hard to quantify. The overall data includes data from DiscoverOrg.
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