Zoominfo

OCTOBER 24, 2018

Welcome to our October B2B Blog Post Round-Up. Consider these statistics: In 2017, global e-mail users amounted to 3.7 That brings us to the end of this month’s B2B Blog Post Round-Up. For more sales, marketing, and recruiting content, visit our B2B blog. Let’s get into it! One such strategy is email marketing.

B2B 140

B2B Buyer Persona Email Marketing Ideal Customer Profile 140

Zoominfo

FEBRUARY 5, 2020

It’s tough to name a marketing tool more powerful than the mobile phone. This development has had a significant impact on the B2B buyer’s journey. 50% of B2B queries are made on a smartphone ( source ). 70% of B2B buyers increased their mobile usage over the past 2-3 years ( source ).

B2B 100

B2B Marketing Social Media Penetration 100

Mindtickle

APRIL 9, 2024

In the past, most B2B sales were conducted face-to-face – perhaps in a prospect’s conference room or at a golf course. Gartner predicts that by 2025, 80% of B2B sales interactions will occur via digital channels. Gartner predicts that by 2025, 80% of B2B sales interactions will occur via digital channels. What do these teams do?

Inside Sales 52

Inside Sales Face-to-face Hiring Outside Sales 52

DiscoverOrg Sales

FEBRUARY 19, 2018

The reality is that most sales and marketing automation tools and CRMs use data from a variety of sources: usually a combination of (1) purchased third-party data, (2) user-generated data from form-fills, and (3) information that is manually entered in-house. fewer bounces than the typical B2B sales email campaign.

Data 254

Data Lead Rank Lead Scoring Leads 254

Zoominfo

MAY 5, 2019

In 2017, email marketing turned half a century old. Yet, B2B marketing professionals continue to rank the channel high on their list of preferred marketing tactics. In this scenario, you would dedicate more resources toward content creation or B2B email list development. Do you have access to the right tools?

Email Marketing 231

Email Marketing Marketing Lead Rank Lead Scoring 231

The Pipeline

JUNE 4, 2019

Not a popular refrain among sales types, which may explain why nearly half of B2B reps will miss quota this year. Specifically, tools, apps and services that help my business success. The B2B Buying Disconnect – TrustRadius 2017. While I am not working with sales teams, I am buying.

Discount 268

Discount Vendor Quota Buyer 268

The ROI Guy

JANUARY 11, 2017

As you and your team kickoff the New Year, there are some important research findings you should factor into your 2017 sales enablement and content strategy. Measure and improve –Tracking the adoption and use of tools and practices, and the impact that the approach has on sales success, measuring win rate improvements (vs.

Lead Rank 45

Lead Rank Lead Scoring Quota Scale 45

SalesLoft

DECEMBER 7, 2016

While no one knows exactly what 2017 will bring, we predict that the future of sales software will introduce more customization and the power of big data analysis to all industries. What’s new with this data for 2017? This means that B2B and B2C sales teams have an amazing opportunity to connect and convert through this channel.

Software 52

Software Software Top of Funnel Social Media 52

Increase Sales

DECEMBER 28, 2016

How many times have you heard salespeople say “I help” when engaged in sales prospecting at B2B events? Tools such as DISC can provide additional insight as how to better communicate. Then they go on and on and on about how they help. When words are overused, they are like water off a duck’s back.

Facebook 109

Facebook B2B Competition Conversion 109

Hubspot Sales

JUNE 8, 2020

It's never been more difficult to be a B2B sales rep. Here are three common challenges B2B sales reps need to overcome to keep brand experiences delightful for the prospect, plus some tips on how to overcome them. Relationships are everything in B2B sales. Marketing automation and sales enablement tools are an absolute must.

B2B 90

B2B Ideal Customer Profile Top of Funnel Prospecting 90

Mr. Inside Sales

SEPTEMBER 4, 2020

Did you know that Mike was named the 2017 + 2018 + 2019 Service Provider of the Year by the American Association of Inside Sales Professionals? ( [link] ). Mike can customize your keynote, breakout, or sales kickoff session and deliver a content rich, motivating message that will launch your team into action in January.

Hiring 156

Hiring Gatekeeper Face-to-face Inside Sales 156

Hubspot Sales

DECEMBER 14, 2022

Apple introduced QR code scanners in smartphones in 2017. This payment method is one of the most popular types of bank transfers and is used for B2B direct deposit and automatic bill payments. HubSpot's payments tool allows you to send your customers quotes or payment links , after which they pay you. trillion.

Tools 121

Tools Banking Retail How To 121

SBI

SEPTEMBER 27, 2019

Membrain Announces New Prospecting Engagement Playbooks Optimized for B2B Sales Teams. Membrain has released its new Prospect Engagement Playbooks today, making it easier than ever for b2b sales teams to contact, qualify, and nurture sales leads in an effective, human-centered manner. George Brontén, Membrain’s founder and president.

B2B 81

B2B Prospecting SAP Sales Qualified Lead 81

Zoominfo

JUNE 4, 2019

Why would your B2B sales prospects be any different? In B2B sales, the quicker you build trust with your prospect, the more likely it is that you will close a deal. For the seasoned B2B sales rep, there’s no denying the power of referrals. To put it simply, B2B sales prospects don’t want to do business with an amateur.

Case Study 244

Case Study Referrals B2B Social Media 244

No More Cold Calling

DECEMBER 28, 2018

There’s a saying in B2B sales that people buy with emotion and justify with fact. We know that salespeople who use AI and other predictive analytics tools are far more productive than those who don’t. We’re not obsolete … yet. It’s more than a saying; it’s a fact. Trust is a predominant factor in any buying decision.

Referrals 232

Referrals Cold Calling Inside Sales Enterprise 232

The ROI Guy

JULY 11, 2017

Two years ago, I was sitting amongst a shocked audience, listening to analyst Andy Hoar pronounce the “Death of the B2B Sales Rep”. In particular, you should be spending more on interactive, prescriptive content such as diagnostic assessments, benchmarking tools, product advisors and ROI / TCO calculators.

B2B 66

B2B ROI Buyer Competition 66

Sales and Marketing Management

DECEMBER 14, 2020

Author: Paul Nolan Nick Kavadellas is thankful for golf, not only because he’s enjoyed playing it for years, but also because it is one of the few face-to-face selling tools he has continued using during the COVID-19 outbreak. What does it mean for B2B sales managers as they strategize for 2021? Use all the tools in your toolbox.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

MEDDIC

MARCH 27, 2024

Designed for dynamic sales leaders, forward-thinking CEOs, and ambitious sales managers, this bundle is the ultimate tool for not only meeting but exceeding sales goals. This course offers practical tools and techniques to maximize productivity, ensuring you and your team can achieve more in less time. Darius: Absolutely.

Course 52

Course Sales Leadership Enterprise Enterprise 52

Nudge.ai

SEPTEMBER 7, 2017

LinkedIn recently published a report on sales technology, its adoption, and success, and we wanted to highlight some of the more powerful statistics in there for B2B leaders. 50% of those focused on managing and growing accounts are using collaboration tools to maintain and nurture relationships.

Social Selling 52

Social Selling LinkedIn Networking Sales Cycle 52

MEDDIC

APRIL 28, 2024

MEDDIC Academy pioneered online courses and other digital learning experiences in Enterprise B2B sales, since 2017. Digital tools can be used to deliver foundation courses and provide content about the theory, while face-to-face training naturally tailors the theory with the customer’s products and services.

Course 52

Course Face-to-face Training Video 52

DiscoverOrg Sales

JANUARY 22, 2018

Like many B2B companies, DiscoverOrg has such a wide addressable market. On Tue, Dec 5, 2017 at 7:11 AM, Joshua Sutton <joshua.sutton@mail.discoverorg.io> wrote: Subject: Fishing in Oregon (DiscoverOrg). On Tue, Dec 5, 2017 at 8:04 AM, Matt wrote: Copying Heather… I think we are using your competitor.

Prospecting 258

Prospecting Decision Maker Ideal Customer Profile Data 258

Lead411

OCTOBER 31, 2018

Email is still a popular tool to reach out as well. According to a Return Path study last year, analyzing 27 Billion emails sent by Americans between May 2016 and April 2017, 55% were opened via a mobile device. The post <h1>Direct Mobile Dials are Fueling B2B Communication Channels</h1> appeared first on Lead411.

Channels 63

Channels B2B Face-to-face Call-back 63

Zoominfo

MAY 6, 2020

“We do not want to grow too fast,” said Eric Yuan, CEO of Zoom, in a 2017 interview with Saastr. This turn of events feels slightly ironic (and maybe even somewhat eerie) considering Yuan’s statements about the company’s commitment to sustainable growth back in 2017. His reasoning? We do not aggressively pursue the new prospect.”.

Video 207

Video Cancellation Microsoft Comparison 207

Sales and Marketing Management

MARCH 8, 2020

Technology is increasingly creating the tools your competitors are using to build new digital products and services that target and release latent demand and serve unmet needs. Predictions for the impact of AI, the authors state, suggest a doubling of the economic growth of developed countries between 2017 and 2035, potentially adding $7.4

Top of Funnel 218

Top of Funnel Marketing Scale Lead Rank 218

Mindtickle

JANUARY 19, 2023

At Mindtickle, we define a sales productivity tool as anything that improves and measures the skills, will, and in-field behaviors demonstrated by reps. just 47% in 2017 — and they can include different buyer roles—champions, influencers, decision-makers, users, or ratifiers—from multiple departments. Upland ).

Strategy 52

Strategy Cold Calling Lead Rank Lead Scoring 52

Zoominfo

OCTOBER 28, 2018

These technographics reveal the tools their prospects use, what they use them for, how long they’ve used them, and much more. What are B2B technographics? At the most basic level, technographics are the essential technologies and tools organizations use to run their business. Think everything from CRMs to auto-dialers.

Data 177

Data Eloqua Buyer Persona Demographics 177

Chili Piper

NOVEMBER 21, 2018

This stat comes from a Harvard Business Review study and for today’s B2B sales and marketing teams, it has several problems…. the stat above that we’ve all seen quoted everywhere) only looked at 42 companies in total and only 13 of those were B2B companies. For B2B SaaS companies? You’ve heard the stat 1,000 times….

Lead Rank 80

Lead Rank Lead Scoring B2B Leads 80

Zoominfo

JANUARY 29, 2018

When it comes to B2B marketing tactics, no strategy has stood the test of time quite like the trade show. The 3 Biggest Potholes of B2B Events (And How to Steer Clear). Events are a great tool to have in your marketing arsenal. 25 Must Tweet Moments from the 2017 Growth Acceleration Summit. Continue reading.

Webinar Metrics 113

Webinar Metrics Trade Show Marketing Strategy 113

DiscoverOrg Sales

FEBRUARY 10, 2017

This piece was originally posted February 6th, 2017 on Smart Selling Tool’s blog and written by its founder Nancy Nardin. Smart Selling Tools, Inc., is an analyst and consulting firm that specializes in sales productivity and sales performance improvement through the use of smart sales tools. Download the Full Report.

Revenue 120

Revenue Survey Report Tools 120

The Pipeline

SEPTEMBER 25, 2017

Become one of the thousands of sales professionals receiving my latest updates on sales execution, tools, tips and more. This adds to their uncertainty about whether you understand what they are looking to achieve, adding to both their uncertainty and the risk to you getting the deal.

Vendor 272

Vendor Buyer Travel Objections 272

Adaptive Business Services

MARCH 23, 2022

There is a lot of confusion, particularly with B2B, regarding how to implement social selling. My company, Webbiquity LLC, provides digital marketing services to help small to midsized B2B tech and professional services companies grow their brands and generate more leads. welcome to “How I Work It – Social Selling”.

Social Selling 101

Social Selling Social Media Twitter Networking 101

Zoominfo

OCTOBER 22, 2019

billion in 2017. Yet, B2B marketers have been slow to adopt programmatic advertising, especially compared to their B2C counterparts. If you’re among the B2B professionals who haven’t adopted programmatic advertising practices, today’s post is for you. programmatic display ad spending reached an estimated $32.56 Keep reading.

Advertising 100

Advertising Advertising Scale Cost Per Click 100

DiscoverOrg Sales

SEPTEMBER 6, 2017

The malware struck Chipotle restaurants nationwide between March 24 and April 18, 2017. And by the beginning of 2017: Chipotle Mexican Grill sources have indicated plans for upcoming IT initiatives related to the creation of a security operations center organization. 1/17/2017). (1/17/2017) 1/17/2017). (1/17/2017)

Ideal Customer Profile 186

Ideal Customer Profile Banking Consumer Vendor 186

Cience

JULY 25, 2019

Think for a moment about chatbots for B2B lead generation … What do you feel? of B2B companies that don’t have chatbots. In today’s article, we’ll examine the pros and cons of chatbots for B2B lead generation. Applied in business (both B2C and B2B): 1. Do you recall The Terminator, The Matrix, or Westworld?

Lead Generation 56

Lead Generation Lead Rank Sales Qualified Lead B2B 56

Sales and Marketing Management

MARCH 26, 2018

Author: Steve Randazzo Once upon a time, trade shows were deemed the kings of B2B marketing events. Top business leaders flocked to convention centers to learn about new equipment, technology and other tools. If attendees were lucky, a little fun was mixed in for good measure.

Trade Show 180

Trade Show Decision Maker Travel Hotels 180

SBI

OCTOBER 23, 2017

Dreamforce 2017 is just around the corner. If you’re there to see the best marketing and sales tools, you’ll want to plan ahead. Zilliant @zilliant Zilliant is the one of the world’s leading providers of AI-enriched SaaS solutions that maximize the lifetime value of B2B customer relationships. 6-9 in gorgeous San Francisco.

Vendor 140

Vendor Hoovers Lead Rank Sales Qualified Lead 140

DiscoverOrg Sales

DECEMBER 4, 2017

A tool like DiscoverOrg contains direct-dial phone numbers, verified email addresses – for only decision-makers, not mom-and-pop shops. This tool also includes relevant “trigger” information like funding events, and technology data, which lets sales reps can skip straight to selling. Training, training, training.

Sales Enablement 295

Sales Enablement Collateral Decision Maker Study 295