Zoominfo

MAY 6, 2021

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Flash forward to 2020: 41 percent of sales respondents stopped using events for prospecting and 19 percent started using video calls for the first time.

Survey 246

Survey Top of Funnel Scale Fashion 246

Zoominfo

JUNE 19, 2018

In recent years, B2B live video has exploded in popularity as a viable marketing tactic. Live video isn’t just a hot trend– it’s changing online content as we know it. In fact, live-streaming currently accounts for two-thirds of all internet traffic and is expected to jump to 82% by 2020 ( source ). Need some ideas?

B2B 207

B2B Video Influencer Promotion 207

Zoominfo

FEBRUARY 5, 2020

We’ve rounded up some of the top mobile marketing statistics you should know going into 2020. Mobile Video Marketing Trends 83% of marketers say video becomes more important with each passing year ( source ). Mobile video consumption rises by 100% every year ( source ). Let’s get into it!

B2B 100

B2B Marketing Social Media Penetration 100

Sales and Marketing Management

OCTOBER 26, 2020

Covid-19 and subsequent office closures forced every sales team to use virtual channels in situations they never would have considered before the pandemic: complex buying cycles requiring careful orchestration by veteran sellers. Company size has no bearing on the willingness to use virtual channels.

Lead Rank 339

Lead Rank Quota Face-to-face Hiring 339

Sales and Marketing Management

NOVEMBER 11, 2020

UBA Trends Day planned to host its in-person event in Brussels in March 2020. Gerd Leonhard uses a mix of photos, graphics and videos and via Zoom. Speaker Brian Fanzo uses Prezi Video to create customized overlays on his talks that similarly “immerses” him in the presentation. Reimagining… With a Twist.

Demand Generation Agencies 358

Demand Generation Agencies Face-to-face Lead Rank Conference 358

Hubspot Sales

APRIL 10, 2020

Channels such as video and live chat mean that you can now engage people in meaningful, personal conversations from the first time they connect. Here are five ways to shift your sales strategy to adapt to buyer behavior in 2020. Use video to increase engagement. Treat each customer like a segment of one.

Buyer 126

Buyer Top of Funnel Ideal Customer Profile Inbound 126

Zoominfo

MAY 6, 2021

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Flash forward to 2020: 41 percent of sales respondents stopped using events for prospecting and 19 percent started using video calls for the first time.

Survey 130

Survey Top of Funnel Scale Fashion 130

Close.io

APRIL 3, 2020

The ability to persuade buyers using effective communication strategies and channels is the difference between hitting and missing quota. The channels we used five years ago likely aren’t those they’re relying on today. Texting is Becoming a Bigger Channel. Communication is the crux of sales. That includes: 1. Final Thoughts.

Fashion 76

Fashion Channels Top of Funnel Comparison 76

Zoominfo

JULY 1, 2020

A Guide for 2020 #intent #zoominfo #hityournumber [link] — ZoomInfo (@ZoomInfo) April 2, 2020. Channel data: What marketing channels are the most effective in attracting and engaging customers. VIDEO] Exactly how does intent data work? We’ve all been hearing about buyer intent data for several years.

Data 246

Data Intent Data How To Intent 246

Zoominfo

FEBRUARY 25, 2021

Five percent of respondents planned to increase webinar production in 2020. By April 2020 (as the pandemic kicked in), the ON24 platform saw a 167% increase in webinars. PRO TIP: Entice prospects with a simple intro video. Your host can create some buzz by making a short video explaining the webinar’s key takeaways.

Top of Funnel 208

Top of Funnel Webinar Metrics Funnel Social Media 208

No More Cold Calling

APRIL 26, 2021

Video conferencing is a great way to get face to face with clients. In 2020 and at least the first half of 2021, business travel and indoor socializing have been challenging and at times, impossible. For more on referral selling, tune into my new sales TV show— Back in the Black on The Sales Experts Channel.

Sales Meeting 287

Sales Meeting Meeting Referrals Face-to-face 287

Sales and Marketing Management

OCTOBER 12, 2020

Author: David Satterwhite In 2020, I reached my 30th year in business-to-business technology sales. Zoom’s emergence as a common business platform has made it easier and more acceptable to connect by video, and that can lead to deeper relationships. However, we will also leverage video calls with customers far more frequently. .

Face-to-face 317

Face-to-face Lead Rank Vendor Guidelines 317

Salesmate

MAY 12, 2020

For that, you must learn how to rope-in every available channel of your business form promoting it to your audience. online video marketing social media blog influencers crowdsourcing content marketing thought leadership. Use multiple channels for advertisements. For instance, as a startup owner can use. Happy selling.

Paid Content 103

Paid Content Marketing Social Media Advertising 103

Sales Hacker

JANUARY 31, 2022

Too many sales teams, though, are continuing to use the same general tactics they used pre-2020. To get a better sense of workplace communications, Vyond partnered with TRUE Global Intelligence to conduct a nationally-representative survey in February 2020 of 1,000 adults in the United States. How COVID-19 changed B2B communication.

Survey 108

Survey B2B Channels Face-to-face 108

Nutshell

APRIL 4, 2024

That communication can facilitate everything from process planning to video meetings to casual chitchat. Within the app, you can create different channels for different topics or teams and then communicate through those channels about any topic of your choosing. In other words, it has the best elements of Slack and Zoom.

Tools 77

Tools Microsoft Google CRM 77

Sales Hacker

AUGUST 19, 2021

From the ubiquitous Zoom calls to the billions of hours of Netflix streamed, 2020 was truly the year of video. Video usage for sales teams was no exception. Vidyard’s latest research shows a 93% year-over-year increase in the number of businesses using video for sales prospecting and customer engagement. Handoff to a CSM.

Video 82

Video How To Face-to-face Sales Cycle 82

Zoominfo

JULY 22, 2018

Think about it, the internet has given modern buyers an expansive list of options to choose from—what brands they buy from, what content they consume, which products they purchase, what channels they use, and so much more. These channels can range from a brick-and-mortar storefront to a company website to a text messaging app.

Marketing 189

Marketing Retail Channels Social Media 189

Hubspot Sales

APRIL 6, 2023

Source In an omnichannel B2B ecommerce strategy, the seller focuses on the customer’s entire buying experience rather than their individual experiences on different channels. Furthermore, it can be difficult and time-consuming to manually input product information, especially on channels that prospects won't even visit.

Trends 99

Trends B2B B2C Social Media 99

Zoominfo

FEBRUARY 22, 2021

Following the right sales influencers on social media channels can give you a lot of insight into best practices, new trends, tips and advice, and help you find ways to connect with prominent thought leaders. — Kyle Porter (@kyleporter) March 25, 2020. — Jill Rowley (@jill_rowley) November 29, 2020. Sean Sheppard.

Social Media 205

Social Media Influencer Media Hiring 205

Zoominfo

JUNE 13, 2018

15 Quotes on the Power of Social Selling: “Selling through social channels is the closest thing to being a fly on the wall in your customer’s, prospect’s and competitors’ world.” – Keenan. Sellers who’ve embraced social media are creating new opportunities that totally bypass traditional sales channels. Keep reading! Click to Tweet!

Social Selling 244

Social Selling Social Media Channels Media 244

Drift

APRIL 24, 2019

For the past decade, salespeople have typically relegated video to the “nice-to-have” category. It’s something they know has potential, but many still haven’t taken the time to invest in it as a legitimate channel for sales outreach.

Video 54

Video Trends Channels Revenue 54

Pipeliner

OCTOBER 25, 2018

Content may have been king once, but now, it’s videos that rule. Building a brand in the digital era is all about visual storytelling and videos can meet the challenges head-on. For B2B marketers, video remains more powerful than any other medium or channel. How does video serve as a powerful medium for B2B marketers?

Top of Funnel 74

Top of Funnel Video Lead Rank Scale 74

Crunchbase

MAY 14, 2020

Update: June 26, 2020. This blog post was originally “The 25 Sales Leaders You should Get to Know in 2020.” From SDR in 2015, to enterprise AE in 2020–and she’s gathered quite the following on LinkedIn. Lauren shares 10 things you probably didn’t know about #GirlsClub in this video. . Want to learn more?

Top of Funnel 101

Top of Funnel Hiring Twitter Lead Rank 101

Sales Hacker

NOVEMBER 26, 2019

Sales Hacker Success Summit: Level Up for 2020. Sometimes called the “Copier Warrior,” Dale built a name for himself by prospecting with ultra-creative 1-1 videos, crumpled up pieces of paper, and a sword. If you plan to sell in 2020 and beyond — and that should be all of us — then you’ll want to see this.

Webinar Metrics 103

Webinar Metrics Sales Up-Sell Objections 103

Janek Performance Group

DECEMBER 5, 2023

More than blindsided by crisis, many organizations weren’t adequately prepared for virtual, which was expanding long before 2020. Video enabled sellers to maintain eye contact and gauge body language, building trust. According to McKinsey , today’s customers want a mix of traditional, remote, and self-service channels.

Trends 62

Trends Top of Funnel Social Media Lead Rank 62

Hubspot Sales

JUNE 15, 2022

Statistics About Video Conferences When Working from Home. While commuting to and from work was exhausting, some employees found video calls even more exhausting. In 2020 the term "zoom exhaustion" was used, but there was no scientific explanation until recently. of women compared to 5.5% Zoom had a 40.7%

Face-to-face 78

Face-to-face Conference Sage Channels 78

Sales and Marketing Management

AUGUST 31, 2020

Author: Gerard Lafond When we kicked off 2020, no one could have anticipated the rollercoaster this year would become. While it can be easy to assume that a virtual event is simply having some speakers join a video conference, there is a lot more planning, thought and learning that needs to take place first. .

Conference 177

Conference Cancellation Social Media Promotion 177

Zoominfo

DECEMBER 5, 2019

Think about it, the internet has given modern buyers an expansive list of options to choose from—what brands they buy from, what content they consume, which products they purchase, what channels they use, and so much more. These channels can range from a brick-and-mortar storefront to a company website to a text messaging app.

Marketing 100

Marketing Retail Channels Social Media 100

Showpad

OCTOBER 9, 2020

This post will recap TRANSFORM 2020 keynotes, breakouts and sessions and give you some new ideas about sales enablement you can put into practice right now. 2020 has seen us shift to full remote work and tweak go-to-market strategies as the buyers’ needs are changing. The 2020 Enabling Excellence award winners.

Hiring 40

Hiring Sales Enablement Lead Rank Enterprise 40

Sales and Marketing Management

DECEMBER 14, 2020

The shift to less face-to-face interaction with customers and prospects isn’t a 2020 development. You can send a deck or a proposal, but you want to spend that rich time with video on the relationship-building and building credibility.”. Every sales team has middle performers, and 2020 was challenging enough.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

Zoominfo

AUGUST 12, 2018

With the ultimate goal of increasing conversion rates, marketers have to accelerate brand activity through digital channels. In their mini documentary-like video series, CX Heroes , they commemorate individuals who happen to use the Genesys platform in their heroic efforts. Genesys isn’t even mentioned until the end of each video.

Examples 130

Examples B2B Marketing Inbound 130

Chorus.ai

APRIL 29, 2020

Watch the Video. You have to go to other channels,” he said. The things that we’ve seen working are quick video messages and crafting experiences. In today’s Daily Briefing, Jim Benton was joined by Conner Burt , President of Lessonly. Like so many other companies, Lessonly was sending more emails.

Hiring 62

Hiring Outbound Inbound Cold Calling 62

Allego

OCTOBER 6, 2022

The Pew Research Center reports that nearly 30 million baby boomers retired in the third quarter of 2020. [1] Today’s mobile devices (smartphones, laptops, and tablets) and video technology offer a way around these hazards. But there is real value in informal channels. There are many effective ways to share information.

Scale 62

Scale How To Enterprise Enterprise 62

Sales and Marketing Management

NOVEMBER 11, 2019

Oliver shares early graphics from the broadcaster Accuweather that look like first-generation Atari games, along with modern-day graphics used by The Weather Channel to dramatize severe weather. The latter includes 3D semitrailers breaking through ice and power lines seemingly tumbling into the studio, narrowly missing the weatherman.

Advertising 120

Advertising Advertising Consumer Channels 120

Close.io

APRIL 10, 2020

Why sales communication is moving to the cloud in 2020. The ability to persuade buyers using effective communication strategies and channels is the difference between hitting and missing quota. The data it provides reveals how the cloud will dramatically change communication in 2020 and beyond. CLOUDY WITH A CHANCE OF SALES ?.

Hiring 95

Hiring Cancellation Churn Policies 95

Sales Hacker

MARCH 16, 2020

5 Tactics for Effective Sales Follow-Up in 2020. Email, phone calls , and LinkedIn are still the top three most used channels for communicating with prospects, but advancements in technology and changes in buyer behavior have changed HOW top salespeople use these channels. Video is effective because it puts a face to the name.

Follow-up 108

Follow-up Examples Lead Rank Marketing Qualified Lead 108

Sales and Marketing Management

FEBRUARY 5, 2021

Author: Eleni Hagen If there’s one thing 2020 taught us, it’s that time is of the essence: in life, as well as in sales. . You can join the ranks of these star sellers by widening your net using a broad spectrum of outreach channels , from email, to video, social media, phone, and even print (among others). .

Scale 177

Scale Maximizer Strategy How To 177