Why You Can’t Automate Relationship-Building in Account-Based Sales
No More Cold Calling
MAY 25, 2017
In this month’s guest post, Tim Hughes discusses social media offenses and how account-based selling teams can avoid them. You invite some close friends and ask them to bring guests you don’t know, so everyone can forge new relationships and expand their networks. It’s rude and counterproductive for relationship-building.
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