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How to Avoid False Advertising and Misleading Claims with Legal Translation

Pipeliner

False advertising refers to a misrepresentation of a product or service, often through misleading or unproven claims, as defined by the Federal Trade Commission. For international businesses in advertising, many rely on legal translations to ensure that all parties understand their rights and responsibilities.

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How to Write a Marketing Plan in Six Easy Steps

Sales and Marketing Management

Author: Lonny Kocina A well-executed marketing plan is like a GPS. Done right, your marketing should result in more leads, higher sales and a stronger brand. Thankfully marketing your business can be simple, if you have a system in place that everyone on your team wants to use because it makes their jobs less stressful.

Marketing 237
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4 Design Document Templates for Your Business

Pipeliner

Pre-designed templates provide convenient, time-saving blueprints for company newsletters, brand flyers, activity reports, business logo design , and every other piece of business documentation you can think of. Here are some templates worth considering for giving your documents a neat boost and to better convey your business communications.

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Removing some sales drudgery with AI

Sales 2.0

And sad to say, not all these beautiful proposal documents ended up closing big deals. I customized this to one of my needs as a digital marketing agency. As a VP of digital at a small digital marketing agency, I’m often tasked with drafting sales proposals to potential clients. I will say more about that soon.

Proposal 221
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The Benefits of Video Marketing for Local Business

BuzzBoard

Introduction to Video Marketing for Local Businesses In the digital marketing era, local businesses have unprecedented access to exposure. Yet, many continue to underutilize a crucial channel- video marketing for local businesses. However, marketing with videos exceeds these platforms.

Benefit 52
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How to Use Data to Power Your B2B Sales Strategy

Sales and Marketing Management

And they require the tools that allow them to leverage that data in ways that differentiate your business from the rest of the pack. Information like this will tell you a lot about how to streamline your sales and marketing efforts as well as which companies have the greatest likelihood to buy. . They need data. Lots of data.

Data 240
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How to Write a Compelling Media Kit That Sells

Sales and Marketing Management

Author: Josh Carlyle Since you’re representing a brand, you need to market yourself to your audience and potential clients. A media kit is a promotional tool that contains useful information about your product or service, website, current partners, advertising, or marketing opportunities. Mind your target advertisers.

Media 224