Alternative for Google Alerts

Fill the Funnel

The demise of Google Reader has gotten all the attention over the last two weeks but for those in sales and marketing, another favorite web tool also appears to be on it last legs – Google Alerts. Mention provides much richer, deeper capabilities than Google Alerts.

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Enabling Better Decision Making: The greatest Big Data challenge

Brian Vellmure

In the era of Big Data, I believe that we all represent that woman to a certain extent. When we type something into Google, we don’t want 4,456,761 results. When we are making purchasing decisions, Google found in 2011 that the average shopper uses 10.4

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Trending Sources

5 Ways to Maximize Google Webmaster Tools for Better SEO

Vertical Response

Google Webmaster Tools is a powerful resource for website owners, webmasters and SEOs alike. Once you’ve set up Google Webmaster Tools , you might be wondering what to do next. If you need basic tips, check out our Beginner’s Guide to Google Webmaster Tools.

Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool

Vertical Response

Google Analytics is one powerful — and free — website analysis tool that can help you better understand your current and potential customers. It’s easy to see why Google Analytics is one of the most popular website analysis tools — it’s easy to use.

How to Get Star Ratings for Your Site in the Google Search Results

Ian Brodie

Ever done a Google search and noticed that some sites have star ratings next to their listings, while most don’t? Or it could be Google’s own “My Business” section. And obviously the review site Google trusts more than any other is it’s own.

The Digitization of Everything: Wearables Rising

Brian Vellmure

Most of our lives will happen on digital networks by default, each of us generating terabytes of data, and leaving a permanently recorded, constantly evolving trail of digital exhaust in our wake. Google Glass provides a great example.

LinkedIn, Tear Down This Wall!

Fill the Funnel

The wall that is being built around your data within LinkedIn. This is my data, this is your data folks.You created the connections with these people. The days of LinkedIn Groups being of value are a distant memory in most cases. Weiner, tear down this wall!

LinkedIn Steps Up Their Game Across the Board

Fill the Funnel

Groups within LinkedIn have changed quite a bit, both on the member side as well as the group management side. Lots to cover on this topic on another post specifically on Groups. Changes to the Discussions tab caused quite a bit of a stir during the summer within many groups.

The Leads Are Weak: An Intro to Finding & Working Good Leads

DiscoverOrg Sales

There’s a famous quote from that seminal 1992 movie about sales, Glengarry Glen Ross , in which Jack Lemmon’s character, Shelley, contemptuously dismisses the contact data he’s been given: “The leads are weak!” But a key characteristic of a good lead is that they have the potential to benefit from your solution – this characteristic is commonly known as “fit” – so the latter group, although interested, are bad fit leads. Get A Free Sample of Our Data.

Why Sales Is Like a Taco

DiscoverOrg Sales

For example, If I’m going to make tacos for a group of people with gluten sensitivity, then I’m definitely going to use a corn tortilla. If I’m entertaining a group of foodies, I might go for the blue corn tortilla. Get Free Data. I’m not sure where this metaphor came from.

Brent's Social CRM Blog: Is Your Midsize Business Ready to.

Social CRM

  In conjunction with IBM's  Smarter Commerce initiative , the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why companies have to change their approach in order to build strong relationships with them.

Do You Know Your Target Market? How to Find Out…

Vertical Response

They’ve also got data from the 2012 Economic Census, which is the U.S. Google Analytics provides a depth of knowledge about who’s visiting your website, how they got there (by keyword, referring site, etc), how much time they spend and so much more.

3 Steps to Combining Social Media & Competitive Intelligence

Sales Benchmark Index

Seeking Alpha/Yahoo/Google/MSN News. LinkedIn Groups and Connections allow for: Following Specific Trade Groups (ie: Sales / Marketing Executives ). Data you should be collecting includes: i. Using a tool like Google Alerts is a good start.

Brent's Social CRM Blog: Are You Ready? Transforming Your.

Social CRM

In conjunction with IBM's  Smarter Commerce initiative , the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why companies have to change their approach in order to build strong relationships with them. This is the second post in the series authored by SMB Group's Laurie McCabe. This is the second post in the series authored by SMB Group's Laurie McCabe. google.

Low Risk Marketing with Excellent ROI


While certainly an ancient technique, the documented history of word of mouth (WOM) marketing dates to “teleconferenced peer influence groups” in the 1970s in which physicians talked in organized group discussions about pharmaceuticals they found in their practice to be effective.

Why New Sales Leads Aren’t All that Matter in Sales

No More Cold Calling

There’s plenty of hard data proving that current clients are far more profitable than new sales leads. Follow Joanne on Google+ or Twitter @ReferralSales , or connect on LinkedIn and Facebook. Is your team too busy drumming up new business to focus on existing customers?

Brent's Social CRM Blog: Swimming with the Smarter Customer: The.

Social CRM

The following post was written by Laurie McCabe of SMB Group.   More important, Beer advised us, was that “all the data is in one place and we have a common interface across the 12 Coremetrics modules we use. In turn, this gives Speedo more data to feed back to the business, turn top customers into advocates, and generate more business.  The following post was written by Laurie McCabe of SMB Group. google. google quotient. google test.

Asperger’s put to work: an essay on coding choice and decision making

Sharon Drew Morgan

No Google, no computers, no neuroscience or behavioral science or Daniel Kahneman. One of my persistent bewilderments was why people behaved in destructive ways even when they had relevant data suggesting they try something else.

Don’t Confuse “Target Market” with “Ideal Client”

No More Cold Calling

But within that targeted group is a smaller, much more important group—your ideal clients. But it doesn’t tell you which people within this group would actually be ideal mates for you. Fine Tune Your Marketing Data Every company has its ideal clients.

10 Ways to Edge Out Your Competitors in 2015

No More Cold Calling

Between mobile, social, and big data, the sheer volume of information we handle on a daily basis is more than human beings had to manage even a few years ago. Dave Kurlan, Objective Management Group: “Pay attention to metrics.

Project 10K: Getting More Website Traffic

Ian Brodie

And for traffic sources we’ve not used ourselves, we can use what data we can find from others as clues to what might work. If we can see their data, great. So make sure there’s data to back up any recommendations you follow.

Optimizing Buyer Personas to Facilitate Pre-Sales Decisions

Sharon Drew Morgan

Buyer Personas do a great job finding and reaching probable buyers, while positioning messages and providing data. In other words, the very definition of the term (fictional, generalized) excludes the full range of possibility for people who may be buyers, or those seeking data from a site.

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LinkedIn Study Women In Sales

Score More Sales

It’s pretty simple for them to do accurate research – they have all the data of 275 million (or more) business professionals in their system. They searched for female vs. male names and parsed the data to see how many LinkedIn members were female and in sales vs. male and in sales by industry.

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The insider’s guide to choosing the best CRM for your sales organization


And that’s thanks for the most part, to good data management.” Research from The Bridge Group of 355 leading B2B sales teams revealed that “ sales development reps who make 12 contact attempts (instead of the average 8) perform 16% better!”. You lose important data. Bedrock Data suggests the following business objectives: A. Do a google search and ask around your network for recommended solutions. Tagging / grouping / segments. Data entry.

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Brent's Social CRM Blog: Smarter Commerce for the Mid-Market: An.

Social CRM

In conjunction with IBM's  Smarter Commerce initiative , the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why companies have to change their approach in order to build strong relationships with them.   Another example is BJU Press, a publisher in the United States that provides home schooling materials for kids in the K-12 age groupgoogle. google quotient.

Call Him, Email Me, Text Her: The Many Methods of Business Communication

The Productivity Pro

Document sharing such as Google docs, SharePoint, or OneDrive. Group meetings. On the positive side, multiple communication channels provide more ways than ever to contact people and share data. “ The most important thing in communication is hearing what isn’t said.

Brent's Social CRM Blog: Becoming a Smarter Customer

Social CRM

While the feedback was pouring in from my social network, I also took to Google to find product information on video cameras. And in return they’ll get audience data, captivity and flexibility like no sports broadcasting has ever seen before.” google. google quotient.

10 Tips for Great Keynotes and Better Sales Presentations

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Recently I was searching Google for a Keynote Speaker for Objective Management Group''s (OMG) upcoming International Conference in April. Bring the Database - When possible back up your findings with data and science.

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Brent's Social CRM Blog: Collaborative Conundrum Part II - Google.

Social CRM

Collaborative Conundrum Part II - Google Apps. Continuing on with the collaboration theme (see Collaborative Conundrum ) I spoke last month to Jonathan Rochelle - Google product manager for Google Docs and Google Sites. Jonathan touched on a number of different ways businesses are using Google applications to collaborate more efficiently and effectively - internally within the company or with customers. Posted at 04:17 PM in google | Permalink. google.

The ultimate sales guide to setting and discussing pricing


Focus groups? buy some search traffic to your offering (Google Adwords). measure the traffic to your offer and the conversion rate (Google Analytics). Let’s imagine some data from 100 potential customers: We can see that the price is elastic : lower prices result in more buyers.

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A New Way to Work Helps Productivity

Score More Sales

The great thing about the #reimaginework session was that it was a very small group in a low-key environment with little fanfare – just everyone rolling up their sleeves and sharing ideas. email | View My LinkedIn Profile | twitter |Visit us on google+.

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5 Best Insights I Picked Up from Sales Leaders at Dreamforce

No More Cold Calling

They shared hard data that proves diversity of opinions creates new opportunities for sales teams, and makes everyone more successful. Trish Bertuzzi, president of The Bridge Group, said learning is the new coin of the realm.

The Greatest Disservice We Can Do To Our Customers, Waiting For Them To Buy!

Partners in Excellence

Yes, we know customers are self educating, yes we know they are self diagnosing (that by itself is a frightening prospect), yes we know they don’t want to talk to sales people who simply parrot what they already find thought Google.

Salespeople are Lazy – and other Musings from Sales 20 Boston

Score More Sales

Session there, and he was most impressed by something Google is doing causing tremendous success. “We We are eliminating phone calls since we are much more focused and more productive using video calls” – David Keene, Head of Enterprise Marketing, Google, UK.

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Do You Know Everything About CRO? 17 Experts Share Their Insights

Software Business Blog

Unfortunately, you are optimizing with data from one person: you. If you run a focus group, you can increase the sample size to 10 or more. We all know that the larger the group of people we ask–the larger our sample size–the more reliable our decisions are.

Five Important Microsoft Dynamics Themes From Convergence 2014

Brian Vellmure

A demonstration by Jujar Singh of the new marketing and customer service capabilities was done using a Google Chrome browser. Spread out across downtown Atlanta, in the blustery shadows of CNN World Headquarters, Microsoft Convergence 2104 took place last week.

How To Hire the Right Sales Rep

Score More Sales

The data scientists at Roundpegg can prove how better culture fits make better revenues for your organization. Assessment Tool: Objective Management Group Sales Candidate Assessment. email | My LinkedIn Profile | twitter | Visit us on google+.

What Percentage of Sales Candidates Are Hired?

Understanding the Sales Force

I posed that very question to Google search and none of the results that appeared on the first page answered my question. I''ll spare you the steps we took and the calculations we made but when all was said and done, the data showed that 6% of all of the candidates assessed were hired.

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[Message to Management]: Top Earners Deserve More of Your Time

No More Cold Calling

When it comes to coaching, are we focusing on the wrong group? In “Why Top Sales Performers Need You the Most,” Andrew Urteaga of Sales Benchmark Index shares some surprising data about sales coaching. All sales reps need coaching and guidance, but rainmakers deserve extra attention.

Sales Excellence Studies Propagate Mediocrity

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan If you conduct a Google search for "sales excellence studies" , you'll find more than 20,000 results. Let me give you an example: At Objective Management Group (OMG), we've assessed (not surveyed) 650,000 salespeople and sales managers.

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