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3 Must-Haves When Designing a Modern Sales Incentive Program

Crunchbase

During the past two years, sales professionals have faced budget and hiring freezes along with multiple bouts of layoffs across industries — especially in tech. In a recent study of sales professionals, 67% reported that they are close to experiencing burnout. Why the disparity? The key to selecting the perfect one?

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How to be Indispensable as an Incentive Compensation Manager

The Spiff Blog

As an incentive compensation manager, you hold a critical role that keeps your organization running. You want to have access to the most impactful solutions and systems that improve your ability to do your job well— but you also worry about the perception that these powerful tools are more valuable to the company than you are.

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4 B2B Marketing Strategies That Work in Every Industry

Pipeliner

With so many strategies and tools available for small business marketing, it can be challenging to choose a plan. Let’s look at a few B2B marketing strategies that will work in every industry. As a business supplier, your success will be determined by how well you know your industry. Market Research. Referral Marketing.

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Three High-Impact Benefits of Email Marketing

Zoominfo

Email is the OG digital marketing tool. That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. You’ll get high ROI.

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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

In this article, we discuss how sales and marketing collaboration makes a difference and provide tips and tools for making this collaboration more efficient. Types of Sales Collaboration Why Collaboration Matters Tools that Foster Collaboration 6 Tips for Collaboration How can sales and marketing collaborate? Case studies.

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5 Key Pillars of Effective Sales Performance Management

The Spiff Blog

Although SPM strategy varies by company and industry, the most effective sales performance management strategies typically involve a combination of the same core pillars. These pillars include organizational alignment, robust reporting, ongoing professional development, incentive compensation, and sales enablement. It’s simple.

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Three High-Impact Benefits of Email Marketing

Zoominfo

Email is the OG digital marketing tool. That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies.